Freehouse Collective — Fiona Samson

^{Good hospitality is seen, great hospitality is felt}

Freehouse Collective is a collection of public houses, cocktail bars, and restaurants created to come together and form a kindred brand family.

As the Content Producer + Campaign Manager, I lead all things digital, creative, and community based. From social media content creation to website development, art directing photoshoots, and strategizing campaigns.

_{Brands + Locations Include:}

^{Ballyhoo | Barber & Co | Belfast Love | Brass Fish | Butcher & Bullock | Bomber Brewery | Cinema | Clough Club | Death & Taxes | Gift Shop | Hundy | Isabelle’s | Lamplighter | Plain Jane Skinbar | Three Brits | Sing Sing | Stock Room | Walrus}

WEBSITE DEVELOPMENT

freehouse.co

Nominated for Best Retail or e-Commerce Experience Van UX Awards 2023

In collabortion with the Engine Digital team, the website was built with the goal to provide customers with an elevated experience reflecting the new found brand identity and its environments.

Features Include:

Locations Filter
Rewards Program

Gift Card Purchasing
Event Bookings

Blog Articles
Job Applications

^{VIEW SITE HERE}

SOCIAL MEDIA

Content Creation + Curation
_{@freehouse.co}

^{Phillips Goodwill Lager}Brewed by Phillips Brewery, Goodwill Lager was made available at all Freehouse locations, with $2 from each beer going toward families in need.
_{See Post}

^{Science of Cocktails}Hosted by Science World, this annual event features the city's most talented bartenders + chefs and the science behind their drinks + dishes.
_{See Post}

^{Black Lagoon Pop Up}Inspired by goth-metal and cult horror, industry veterans Erin Hayes and Kelsey Ramage took over the Butcher & Bullock for an immersive Halloween pop up bar .
_{See Post}

CAMPAIGNS

Ideation + Execution

^{Gastown Shuffle}A historic bar hop celebration featuring the best of Vancouver’s oldest neighbourhood, Gastown. _{Learn More}

^{Free to Be} In honour of Pride, Freehouse partnered with Absolut to create a limited edition cocktail wrapped in artwork by Toronto based illustrator, Tim Singleton. ⁠_{Learn More}

^{Road to Dublin}
Stirring the pot (of gold) with Jameson and Guinness, instant win scratch tickets were available at all locations with a chance to win a trip to Dublin.
_{Learn More}