https://fionasamson.com Fiona Samson Sat, 14 Mar 2026 09:38:43 +0000 https://fionasamson.com en https://fionasamson.com/Home-Image-Scroll-3 Fri, 18 Mar 2022 08:21:55 +0000 Fiona Samson https://fionasamson.com/Home-Image-Scroll-3 <img width="1800" height="1072" width_o="1800" height_o="1072" data-src="https://freight.cargo.site/t/original/i/78f390a7c4591cc2ce8584a8cf9fcee73d1e0843a19c8de06d47252d39c8b3c1/Project-GIF-3.gif" data-mid="136730735" border="0" src="https://freight.cargo.site/w/1000/i/78f390a7c4591cc2ce8584a8cf9fcee73d1e0843a19c8de06d47252d39c8b3c1/Project-GIF-3.gif" /> https://fionasamson.com/Vancouver-Mural-Fest Wed, 19 Feb 2025 20:50:18 +0000 Fiona Samson https://fionasamson.com/Vancouver-Mural-Fest <img width="1139" height="372" width_o="1139" height_o="372" data-src="https://freight.cargo.site/t/original/i/e36f8469bd4212624eb9ff9878e8f75880daf9244241d6cf4d69c2cec80fed17/VMF2021---VMF-Logo-Horizontal---FRAME-RGB.png" data-mid="226899881" border="0" data-scale="53" src="https://freight.cargo.site/w/1000/i/e36f8469bd4212624eb9ff9878e8f75880daf9244241d6cf4d69c2cec80fed17/VMF2021---VMF-Logo-Horizontal---FRAME-RGB.png" /> VANCOUVER MURAL FESTIVALHead of Marketing <img width="3925" height="5888" width_o="3925" height_o="5888" data-src="https://freight.cargo.site/t/original/i/7fb2c147d854b57853b42940e016118ec844891f71c44438451209573ea2876e/VMF2024---Mount-Pleasant-Street-Party---Aug-11---Fiona-Samson-073.jpg" data-mid="226900054" border="0" src="https://freight.cargo.site/w/1000/i/7fb2c147d854b57853b42940e016118ec844891f71c44438451209573ea2876e/VMF2024---Mount-Pleasant-Street-Party---Aug-11---Fiona-Samson-073.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/1aed2cbe22a1af44a190447d25597aafbd0dc82d3d4754eece4c4880824d8f11/VMF2024---Mount-Pleasant-Street-Party---Aug-8---Fiona-Samson-53.jpg" data-mid="226900010" border="0" src="https://freight.cargo.site/w/1000/i/1aed2cbe22a1af44a190447d25597aafbd0dc82d3d4754eece4c4880824d8f11/VMF2024---Mount-Pleasant-Street-Party---Aug-8---Fiona-Samson-53.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/fa6514f6a1e5e172676aa388835e42e24893833be5f504641535aea7d55ada8a/VMF2024---Mount-Pleasant-Street-Party---Aug-8---Fiona-Samson-31.jpg" data-mid="226900058" border="0" src="https://freight.cargo.site/w/1000/i/fa6514f6a1e5e172676aa388835e42e24893833be5f504641535aea7d55ada8a/VMF2024---Mount-Pleasant-Street-Party---Aug-8---Fiona-Samson-31.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/ad2c3474d1a3ac786a108797edaf4104478a76748662f915478370e5cc4f9b0e/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-092.jpg" data-mid="226900055" border="0" src="https://freight.cargo.site/w/1000/i/ad2c3474d1a3ac786a108797edaf4104478a76748662f915478370e5cc4f9b0e/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-092.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/8dcf83705973945a42e1011e9ab0cd084f363d9fd6a586f1c14c8f1438664eb8/VMF2024---Mount-Pleasant-Street-Party---Aug-9---Fiona-Samson-55.jpg" data-mid="226900060" border="0" src="https://freight.cargo.site/w/1000/i/8dcf83705973945a42e1011e9ab0cd084f363d9fd6a586f1c14c8f1438664eb8/VMF2024---Mount-Pleasant-Street-Party---Aug-9---Fiona-Samson-55.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/af15e451c2b1c985020bd7a37487b54f6f1bcd37b58c59657334e2dacdf24daf/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-035.jpg" data-mid="226900063" border="0" src="https://freight.cargo.site/w/1000/i/af15e451c2b1c985020bd7a37487b54f6f1bcd37b58c59657334e2dacdf24daf/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-035.jpg" /> VMF (Vancouver Mural Fest) is an independent, non-profit arts organization dedicated to artistic and cultural development in Vancouver, creating experiences that connect people through art. As the Head of Marketing, I was responsible for managing multiple media channels, produced promotional materials for print + digital outlets, and played an integral role in communicating VMF’s values to raise brand awareness. ROLE + RESPONSIBILITIES: Marketing Strategies Promotional Materials Content Scheduling Event Photo + Video Community Partnerships On-site Activations ☀️ VMF SUMMER FESTIVAL ☀️@vanmuralfest <img width="1080" height="1081" width_o="1080" height_o="1081" data-src="https://freight.cargo.site/t/original/i/88433949ce5b0b7d1d4aa25ca7f51780c5bb6eb60fdb4ba2b9289c3fa6a05d9f/VMF_2024_Social_General-BLUE-1080x1080_1080x1080-1.png" data-mid="226971419" border="0" src="https://freight.cargo.site/w/1000/i/88433949ce5b0b7d1d4aa25ca7f51780c5bb6eb60fdb4ba2b9289c3fa6a05d9f/VMF_2024_Social_General-BLUE-1080x1080_1080x1080-1.png" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/200a1be4401c4e494764d435920daa5eb787068520a42ce42681abeed1b91785/453530741_989159703004172_604103851173024163_n.jpg" data-mid="226971421" border="0" src="https://freight.cargo.site/w/1000/i/200a1be4401c4e494764d435920daa5eb787068520a42ce42681abeed1b91785/453530741_989159703004172_604103851173024163_n.jpg" /> <img width="1080" height="1081" width_o="1080" height_o="1081" data-src="https://freight.cargo.site/t/original/i/450d2cfbf38b5c97c6531d5e926d524ea4fe43ff9288b1174fd77b50ded7e1e0/VMF_2024_Social_Street-Party_1080x1080-1.png" data-mid="226971498" border="0" src="https://freight.cargo.site/w/1000/i/450d2cfbf38b5c97c6531d5e926d524ea4fe43ff9288b1174fd77b50ded7e1e0/VMF_2024_Social_Street-Party_1080x1080-1.png" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a1de480d729bbf3571411633cf5f06ebd82d32ca434f50cb48b00aa445779cfa/VMF_2024_Social_Murals_1080x1080-1.png" data-mid="226971499" border="0" src="https://freight.cargo.site/w/1000/i/a1de480d729bbf3571411633cf5f06ebd82d32ca434f50cb48b00aa445779cfa/VMF_2024_Social_Murals_1080x1080-1.png" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0d0fe5e73e34c58ffaf293c231cbc5dfa62f975179b5b17fb28154a433730d2b/VMF_2024_Social_Pop-up-Events_1080x1080-1.png" data-mid="226971500" border="0" data-scale="66" src="https://freight.cargo.site/w/1000/i/0d0fe5e73e34c58ffaf293c231cbc5dfa62f975179b5b17fb28154a433730d2b/VMF_2024_Social_Pop-up-Events_1080x1080-1.png" /> The VMF Summer Festival is Vancouver’s largest annual celebration of public art, neighbourhood block parties, artist talks, and interactive experiences, transforming the city into a open-air gallery playground for locals and visitors alike. <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/3b5ea2a261b0612e5ee11165bff76ad28c5538a5d1ed50149cb352ab2ed99639/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-101.jpg" data-mid="226900216" border="0" src="https://freight.cargo.site/w/1000/i/3b5ea2a261b0612e5ee11165bff76ad28c5538a5d1ed50149cb352ab2ed99639/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-101.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/af5cbfacef8308fe35357fe4d96591a220eaa54f51e113d0710a82a6eb007beb/VMF2024---Mount-Pleasant-Tour---Fiona-Samson-67.jpg" data-mid="226900217" border="0" src="https://freight.cargo.site/w/1000/i/af5cbfacef8308fe35357fe4d96591a220eaa54f51e113d0710a82a6eb007beb/VMF2024---Mount-Pleasant-Tour---Fiona-Samson-67.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/a56d613de3da680afcd48b8ab21673c5067cfbf46a78bb1d5340c678cee7cd3c/VMF2024---Mount-Pleasant-Street-Party---Aug-9---Fiona-Samson-53.jpg" data-mid="226900219" border="0" src="https://freight.cargo.site/w/1000/i/a56d613de3da680afcd48b8ab21673c5067cfbf46a78bb1d5340c678cee7cd3c/VMF2024---Mount-Pleasant-Street-Party---Aug-9---Fiona-Samson-53.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/a04538e44cff3e74ef6ed147d9542ac5502f20ae39f482315d4f4a4f7919eafa/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-037.jpg" data-mid="226900547" border="0" src="https://freight.cargo.site/w/1000/i/a04538e44cff3e74ef6ed147d9542ac5502f20ae39f482315d4f4a4f7919eafa/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-037.jpg" /> SOCIAL MEDIA MANAGEMENT @vanmuralfestOur content calendar included campaign initiatives, community partnership highlights, and strategic messaging that grew VMF’s audience and overall engagement. <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/33350a54d3d4ea8ad48a31aada84df0cc07392907198bd487aa52d1431ebaa21/VMF-iPhoneMock-4.png" data-mid="226910043" border="0" data-scale="74" src="https://freight.cargo.site/w/460/i/33350a54d3d4ea8ad48a31aada84df0cc07392907198bd487aa52d1431ebaa21/VMF-iPhoneMock-4.png" />Promotional Posts View Post <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/7ee9501c763e713ee21a026ca0cf8278800fb9128a00e60d964b9f59beaa4095/VMF-iPhoneMock-1.png" data-mid="226909934" border="0" data-scale="85" src="https://freight.cargo.site/w/460/i/7ee9501c763e713ee21a026ca0cf8278800fb9128a00e60d964b9f59beaa4095/VMF-iPhoneMock-1.png" /> 2024 Recap Reel Watch Reel <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/cbe02fa5f6c250c54f44695d8abbfaf8220c8bac65b62b054a1541b7af6ad171/VMF-iPhoneMock-2.png" data-mid="226910003" border="0" data-scale="75" src="https://freight.cargo.site/w/460/i/cbe02fa5f6c250c54f44695d8abbfaf8220c8bac65b62b054a1541b7af6ad171/VMF-iPhoneMock-2.png" />Daily RecapsView Post MOUNT PLEASANT STREET PARTY The Mount Pleasant Street Party was the epicentre of the VMF Summer festival that transformed the Mount Pleasant neighbourhood into an all-day, open-air celebration of art, music, and community. <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/1aed2cbe22a1af44a190447d25597aafbd0dc82d3d4754eece4c4880824d8f11/VMF2024---Mount-Pleasant-Street-Party---Aug-8---Fiona-Samson-53.jpg" data-mid="226900010" border="0" src="https://freight.cargo.site/w/1000/i/1aed2cbe22a1af44a190447d25597aafbd0dc82d3d4754eece4c4880824d8f11/VMF2024---Mount-Pleasant-Street-Party---Aug-8---Fiona-Samson-53.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/2b111f7975cdf4196fcd8f5a4e2253d1e2244b79b8e55eeb411d2ddb214ca213/VMF2024---Mount-Pleasant-Street-Party---Aug-8---Fiona-Samson-02.jpg" data-mid="226900059" border="0" src="https://freight.cargo.site/w/1000/i/2b111f7975cdf4196fcd8f5a4e2253d1e2244b79b8e55eeb411d2ddb214ca213/VMF2024---Mount-Pleasant-Street-Party---Aug-8---Fiona-Samson-02.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/1b81c530082d567cddf2775eb7bd2111c894c898070b32b5c11b99fee303ac28/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-069.jpg" data-mid="226910524" border="0" src="https://freight.cargo.site/w/1000/i/1b81c530082d567cddf2775eb7bd2111c894c898070b32b5c11b99fee303ac28/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-069.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/b79a89693f7bc296248ea731d26a66584318ab45887fcd13b90a533e68bc3d16/VMF2024---Mount-Pleasant-Street-Party---Aug-9---Camellia-Grove---Fiona-Samson-4.jpg" data-mid="226910541" border="0" src="https://freight.cargo.site/w/1000/i/b79a89693f7bc296248ea731d26a66584318ab45887fcd13b90a533e68bc3d16/VMF2024---Mount-Pleasant-Street-Party---Aug-9---Camellia-Grove---Fiona-Samson-4.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/d029b75942ab2db9a003310e19f7a4ad8b391ec975e1af99900e36c2d64e03d5/VMF2024---Mount-Pleasant-Street-Party---Aug-11---Fiona-Samson-098.jpg" data-mid="226910543" border="0" data-scale="89" src="https://freight.cargo.site/w/1000/i/d029b75942ab2db9a003310e19f7a4ad8b391ec975e1af99900e36c2d64e03d5/VMF2024---Mount-Pleasant-Street-Party---Aug-11---Fiona-Samson-098.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/f9e5ef77bb88d5cc7c459347cd4cff53e07f9aa694a8650d7ac285c1e08b4f6b/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-118.jpg" data-mid="226900218" border="0" src="https://freight.cargo.site/w/1000/i/f9e5ef77bb88d5cc7c459347cd4cff53e07f9aa694a8650d7ac285c1e08b4f6b/VMF2024---Mount-Pleasant-Street-Party---Aug-10---Fiona-Samson-118.jpg" /> &nbsp; Spanning multiple city blocks, this 4-day event showcased live mural paintings, performances, pop-up markets, DJs, food trucks, beer gardens, and interactive art installations. <img width="3258" height="6498" width_o="3258" height_o="6498" data-src="https://freight.cargo.site/t/original/i/2a37610cd68d54b1f24f9124b70bf51825cf11486ca676dcc239e57a49432384/VMF_2024_Tower_Zones-and-Schedule_45x90_Main-Stage.jpg" data-mid="226906656" border="0" 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src="https://freight.cargo.site/w/1000/i/651de8a6f9754cbbf0ed0639514badbdb1b49411906c540c236ff4bbaa775d09/VMF_2024_Tower_Zones-and-Schedule_45x90_Oasis-Garden.jpg" /> <img width="3258" height="6498" width_o="3258" height_o="6498" data-src="https://freight.cargo.site/t/original/i/03e6bac796217f868d6cb1c483885bac5f9f7f29b381f527bf817feac3cd5ab8/VMF_2024_Tower_Zones-and-Schedule_45x90_The-Promenade.jpg" data-mid="226906658" border="0" src="https://freight.cargo.site/w/1000/i/03e6bac796217f868d6cb1c483885bac5f9f7f29b381f527bf817feac3cd5ab8/VMF_2024_Tower_Zones-and-Schedule_45x90_The-Promenade.jpg" /> <img width="3258" height="6498" width_o="3258" height_o="6498" data-src="https://freight.cargo.site/t/original/i/10cce6a2f597957f67989fd98c6275ce51a5d1b6075fb091491f734ad5f63b79/VMF_2024_Tower_Zones-and-Schedule_45x90_Zero-Zone.jpg" data-mid="226906669" border="0" src="https://freight.cargo.site/w/1000/i/10cce6a2f597957f67989fd98c6275ce51a5d1b6075fb091491f734ad5f63b79/VMF_2024_Tower_Zones-and-Schedule_45x90_Zero-Zone.jpg" /> VMF MURAL TOURS Led by local expert guides, the VMF Mural Tours offered a behind-the-scenes look at 400+ vibrant large-scale pieces, sharing the stories behind the murals, the artists who created them, and the cultural impact of public art. <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/8089a237843290a10be3aa06df18a11a0e3b868750d2fe14227573b79afcd9c4/VMF-AR-LeMagasin-MediaTour-FionaSamson-07.jpg" data-mid="226913425" border="0" src="https://freight.cargo.site/w/1000/i/8089a237843290a10be3aa06df18a11a0e3b868750d2fe14227573b79afcd9c4/VMF-AR-LeMagasin-MediaTour-FionaSamson-07.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/e42bc11e25b61b46b9b63985204e38b745af696afae5c7afe375c2cd836ed986/VMF-AR-LeMagasin-MediaTour-FionaSamson-42.jpg" data-mid="226913442" border="0" src="https://freight.cargo.site/w/1000/i/e42bc11e25b61b46b9b63985204e38b745af696afae5c7afe375c2cd836ed986/VMF-AR-LeMagasin-MediaTour-FionaSamson-42.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/14bc791d3b2b4d4f4b2601954660872996b88acfdd236dc77c7cd9b2c408499d/VMF-AR-LeMagasin-MediaTour-FionaSamson-40.jpg" data-mid="226913441" border="0" src="https://freight.cargo.site/w/1000/i/14bc791d3b2b4d4f4b2601954660872996b88acfdd236dc77c7cd9b2c408499d/VMF-AR-LeMagasin-MediaTour-FionaSamson-40.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/ab86ba43023623ff6dcaa9f69d96091c7265317986a6a2937fa77fda948c36f4/VMF-AR-LeMagasin-MediaTour-FionaSamson-16.jpg" 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<img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/b285cb008257471a19cd8da42b9f1a6b7481dd317c20939603128baa831c0335/VMF2024---Mount-Pleasant-Tour---Fiona-Samson-41.jpg" data-mid="226913605" border="0" src="https://freight.cargo.site/w/1000/i/b285cb008257471a19cd8da42b9f1a6b7481dd317c20939603128baa831c0335/VMF2024---Mount-Pleasant-Tour---Fiona-Samson-41.jpg" /> <img width="1074" height="2136" width_o="1074" height_o="2136" data-src="https://freight.cargo.site/t/original/i/3c23189c519d2bc2eb1b28c22b5da4e3eb63fefe1f2687aef06ff11ead2f62f2/Home---App---VMF2022.png" data-mid="226910721" border="0" data-scale="65" src="https://freight.cargo.site/w/1000/i/3c23189c519d2bc2eb1b28c22b5da4e3eb63fefe1f2687aef06ff11ead2f62f2/Home---App---VMF2022.png" /> THE OFFICIAL VMF APP By maintaining and enhancing the Official VMF App, we created a seamless, self-guided digital experience for visitors and festival-goers exploring Vancouver’s vibrant public art scene. Features included:→ 400+ geolocations of murals in the city → Customized map and routes → Curated Artist Collections → Stories about the artists + artwork ❄️ WINTER ARTS FEST ❄️@winterartsfest <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9be222ec09fcb6726cbfdcd3cc6907ea14fd21f4688d272b5bcbc2f9d78704f1/IG-Feed---Dates-Location---WAF2024---1080x1080.jpg" data-mid="226974019" border="0" src="https://freight.cargo.site/w/1000/i/9be222ec09fcb6726cbfdcd3cc6907ea14fd21f4688d272b5bcbc2f9d78704f1/IG-Feed---Dates-Location---WAF2024---1080x1080.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/d88180e8d40de09092536e568ac80a0310ec2d708ca54ef0e1f254ea07d31b66/Winter-Arts-Fest-Hub---WAF2024-Social---1080x1350.jpg" data-mid="226974007" border="0" src="https://freight.cargo.site/w/1000/i/d88180e8d40de09092536e568ac80a0310ec2d708ca54ef0e1f254ea07d31b66/Winter-Arts-Fest-Hub---WAF2024-Social---1080x1350.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/f28e9ee0a6ec9894661d1f21175b982ffe14de17b29c38f8cad3be5448d00985/Tours---WAF2024-Social---1080x1350.jpg" data-mid="226974009" border="0" src="https://freight.cargo.site/w/1000/i/f28e9ee0a6ec9894661d1f21175b982ffe14de17b29c38f8cad3be5448d00985/Tours---WAF2024-Social---1080x1350.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/6468676a03d737dc6362be598eac90c2c1e5db6b99e00037382f47cfc47cd7c3/Pop-up-Event-Series---WAF2024-Social---1080x1350.jpg" data-mid="226974010" border="0" src="https://freight.cargo.site/w/1000/i/6468676a03d737dc6362be598eac90c2c1e5db6b99e00037382f47cfc47cd7c3/Pop-up-Event-Series---WAF2024-Social---1080x1350.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/9dcc88e5dbafb1001c41878f4765f60ab769d24fbb5a4976cb325ede392cf025/Art-Walk---WAF2024-Social---1080x1350.jpg" data-mid="226974013" border="0" src="https://freight.cargo.site/w/1000/i/9dcc88e5dbafb1001c41878f4765f60ab769d24fbb5a4976cb325ede392cf025/Art-Walk---WAF2024-Social---1080x1350.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/4cbc1a027be7a5d4f088da50cb7fbb619e7aef924f104b44c8405757398ec24d/After-Dark-Victoria---WAF2024-Social---1080x1350.jpg" data-mid="226974014" border="0" src="https://freight.cargo.site/w/1000/i/4cbc1a027be7a5d4f088da50cb7fbb619e7aef924f104b44c8405757398ec24d/After-Dark-Victoria---WAF2024-Social---1080x1350.jpg" /> Launched in 2021, VMF’s Winter Arts Festival seeks to light up cities during the winter months and connect diverse communities through meaningful art and inclusive experiences that reflect its many stories and cultures. As Canada’s first-ever augmented reality festival, Winter Arts Fest received critical acclaim including the IDA Award of Excellence.The festival evolved in Victoria, BC with the addition of new public art, light installations, guided tours, pop-up parties, and daily live entertainment. <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/a0eda83733f7297de17231e8548d2f37a5c07a5563c690d359793b2c483f5497/5W2A6378.jpg" data-mid="226906468" border="0" src="https://freight.cargo.site/w/1000/i/a0eda83733f7297de17231e8548d2f37a5c07a5563c690d359793b2c483f5497/5W2A6378.jpg" /> <img width="1200" height="800" width_o="1200" height_o="800" data-src="https://freight.cargo.site/t/original/i/d78ed81e24abd82331e11591f02df9429eee73ce82825065a3a21b86abc4edf3/WAF2024-41.jpg" data-mid="226974095" border="0" src="https://freight.cargo.site/w/1000/i/d78ed81e24abd82331e11591f02df9429eee73ce82825065a3a21b86abc4edf3/WAF2024-41.jpg" /> <img width="5233" height="3489" width_o="5233" height_o="3489" data-src="https://freight.cargo.site/t/original/i/dbedddd6e4f1aefd08198054928571ec4a25d0b07e463518c53ad2ea191598f0/After-Dark---WAF2024---Fiona-Samson-01.jpg" data-mid="226906471" border="0" src="https://freight.cargo.site/w/1000/i/dbedddd6e4f1aefd08198054928571ec4a25d0b07e463518c53ad2ea191598f0/After-Dark---WAF2024---Fiona-Samson-01.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/c3659ffcbef13027522bde83b67c839c2f19bbb07c7d73e0b44d20d07d677143/Showstream-Stage---Mews---WAF2024---Fiona-Samson-24.jpg" data-mid="226910797" border="0" src="https://freight.cargo.site/w/1000/i/c3659ffcbef13027522bde83b67c839c2f19bbb07c7d73e0b44d20d07d677143/Showstream-Stage---Mews---WAF2024---Fiona-Samson-24.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/4ef269d47360fa1dcb541b4a1074102ed30f5d1738f35e8a806f45ba2297d201/5W2A7701.jpg" data-mid="226910801" border="0" src="https://freight.cargo.site/w/1000/i/4ef269d47360fa1dcb541b4a1074102ed30f5d1738f35e8a806f45ba2297d201/5W2A7701.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/96e68016b3f2062ff802b543d9398e3fd025ec78192d767552025b4b7577d347/Showstream-Stage---Zonida---WAF2024---Fiona-Samson-07.jpg" data-mid="226910798" border="0" src="https://freight.cargo.site/w/1000/i/96e68016b3f2062ff802b543d9398e3fd025ec78192d767552025b4b7577d347/Showstream-Stage---Zonida---WAF2024---Fiona-Samson-07.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/345929e8bf3634483fb1088a2cb7fd7a18cc32c9d06f3dcaf925fdfb6fbecd26/Victoria-2024-03.jpg" data-mid="226910808" border="0" src="https://freight.cargo.site/w/1000/i/345929e8bf3634483fb1088a2cb7fd7a18cc32c9d06f3dcaf925fdfb6fbecd26/Victoria-2024-03.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/d60bd745fb8a3b9ff664b526171c38383f5cc4b617afdb5e595324ab1ef37339/Showstream-Stage---J-Squeezy---WAF2024---Fiona-Samson-21.jpg" data-mid="226910803" border="0" src="https://freight.cargo.site/w/1000/i/d60bd745fb8a3b9ff664b526171c38383f5cc4b617afdb5e595324ab1ef37339/Showstream-Stage---J-Squeezy---WAF2024---Fiona-Samson-21.jpg" /> <img width="5066" height="3377" width_o="5066" height_o="3377" data-src="https://freight.cargo.site/t/original/i/58323e5df58ffdc986cd63e66332519b62c735e8dae3353a98b0d367a35b9fef/Showstream-Stage---Mews---WAF2024---Fiona-Samson-15.jpg" data-mid="226910809" border="0" 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height="3080" width_o="4620" height_o="3080" data-src="https://freight.cargo.site/t/original/i/5f3b21f212a50f8c965259bc1fb4be20a7e6c4185f4b20b680890a9c59ee9b2a/Moe-s-Home---Left-Coast-Drag-Co---WAF2024---Fiona-Samson-37.jpg" data-mid="226910813" border="0" src="https://freight.cargo.site/w/1000/i/5f3b21f212a50f8c965259bc1fb4be20a7e6c4185f4b20b680890a9c59ee9b2a/Moe-s-Home---Left-Coast-Drag-Co---WAF2024---Fiona-Samson-37.jpg" /> https://fionasamson.com/This-is-Blueprint Sat, 14 Mar 2026 09:38:43 +0000 Fiona Samson https://fionasamson.com/This-is-Blueprint <img width="2000" height="800" width_o="2000" height_o="800" data-src="https://freight.cargo.site/t/original/i/7f6caf19f27bdae007e58e3ef349673802a5458b1305962ac22c712f8bb471e8/BlueprintLogo-1.png" data-mid="246020377" border="0" data-scale="66" src="https://freight.cargo.site/w/1000/i/7f6caf19f27bdae007e58e3ef349673802a5458b1305962ac22c712f8bb471e8/BlueprintLogo-1.png" /> THIS IS BLUEPRINT EVENTSSenior Marketing Coordinator <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/3b49c4161fb29d65d9bc8e197b5ce363b82772631772dccc8afbca8985b9ba22/Foundationv13-Day2-FionaSamson-48.jpg" data-mid="246020908" border="0" src="https://freight.cargo.site/w/1000/i/3b49c4161fb29d65d9bc8e197b5ce363b82772631772dccc8afbca8985b9ba22/Foundationv13-Day2-FionaSamson-48.jpg" /> <img width="5565" height="3710" width_o="5565" height_o="3710" data-src="https://freight.cargo.site/t/original/i/49c4522198ec57cfb1de2200271a87f52612e6394e05ea69c1e881255cb16a46/Foundationv13-Day1-FionaSamson-28.jpg" data-mid="246020892" border="0" src="https://freight.cargo.site/w/1000/i/49c4522198ec57cfb1de2200271a87f52612e6394e05ea69c1e881255cb16a46/Foundationv13-Day1-FionaSamson-28.jpg" /> <img width="3777" height="5666" width_o="3777" height_o="5666" data-src="https://freight.cargo.site/t/original/i/3538d30ced829f9af22106ceb5d4f80d57f0d83d597af202c23715e23b81c7f2/Foundationv13-Day2-FionaSamson-18.jpg" data-mid="246020899" border="0" src="https://freight.cargo.site/w/1000/i/3538d30ced829f9af22106ceb5d4f80d57f0d83d597af202c23715e23b81c7f2/Foundationv13-Day2-FionaSamson-18.jpg" /> <img width="3574" height="5361" width_o="3574" height_o="5361" data-src="https://freight.cargo.site/t/original/i/557213c7a622a9275ff68bf87cda6f9657dd57ed00ba28e4dd805d22c627ffe5/Foundationv13-Day2-FionaSamson-64.jpg" data-mid="246020912" border="0" src="https://freight.cargo.site/w/1000/i/557213c7a622a9275ff68bf87cda6f9657dd57ed00ba28e4dd805d22c627ffe5/Foundationv13-Day2-FionaSamson-64.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/9163eed09bcf51e90c4913e87b344604597142b903f80342843bbf0de14564dd/Foundationv13-Day1-FionaSamson-14.jpg" data-mid="246020865" border="0" src="https://freight.cargo.site/w/1000/i/9163eed09bcf51e90c4913e87b344604597142b903f80342843bbf0de14564dd/Foundationv13-Day1-FionaSamson-14.jpg" /> <img width="4653" height="3102" width_o="4653" height_o="3102" data-src="https://freight.cargo.site/t/original/i/2095be7f1e287d6ea9a0a292377295463d30141747064f2f9ad8617862814938/Foundationv13-Day2-FionaSamson-22.jpg" data-mid="246020901" border="0" src="https://freight.cargo.site/w/1000/i/2095be7f1e287d6ea9a0a292377295463d30141747064f2f9ad8617862814938/Foundationv13-Day2-FionaSamson-22.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/004476eee5e049d11c65eed5f492656b60f9e4eb1b9d1c669fa5fd2281edc10e/Foundationv13-Day2-FionaSamson-49.jpg" data-mid="246020909" border="0" src="https://freight.cargo.site/w/1000/i/004476eee5e049d11c65eed5f492656b60f9e4eb1b9d1c669fa5fd2281edc10e/Foundationv13-Day2-FionaSamson-49.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/e9c9e1ff9ddd17ac0fa60a1d388c9bb576f22425cf389cf2ae56a29f5490d355/Foundationv13-Day1-FionaSamson-26.jpg" data-mid="246020886" border="0" src="https://freight.cargo.site/w/1000/i/e9c9e1ff9ddd17ac0fa60a1d388c9bb576f22425cf389cf2ae56a29f5490d355/Foundationv13-Day1-FionaSamson-26.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/37a1d3ca998734b3941e04775039d48eb359894a7211dadd60198d874421167a/Foundationv13-Day1-FionaSamson-20.jpg" data-mid="246020866" border="0" src="https://freight.cargo.site/w/1000/i/37a1d3ca998734b3941e04775039d48eb359894a7211dadd60198d874421167a/Foundationv13-Day1-FionaSamson-20.jpg" /> At the forefront of Western Canada’s live music and entertainment scene, I contributed to the planning, execution, and optimization of multi-platform marketing campaigns across Blueprint’s diverse portfolio of festivals, concerts, and nightlife venues. ROLE + RESPONSIBILITIES: Marketing Strategy Promotional Materials Content Scheduling Photo + Video Editing Paid Advertising Earned Media <img width="7500" height="3000" width_o="7500" height_o="3000" data-src="https://freight.cargo.site/t/original/i/9745cce329e19f1e2475e40e6c9ac8a80a357973018df4308f310a6ab5d65b47/fvded---logo.png" data-mid="246089213" border="0" data-scale="78" src="https://freight.cargo.site/w/1000/i/9745cce329e19f1e2475e40e6c9ac8a80a357973018df4308f310a6ab5d65b47/fvded---logo.png" /> fvdedinthepark.com FVDED In The Park is an annual, two-day electronic music festival held at Surrey's Holland Park featuring an all-star lineup of dance and electronic acts. <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/ebaaa0b9476e138bccf7b6093ac85dbf898b8e265e67cbb303a67e4682ccafb9/ig1080x1350-7.png" data-mid="246021624" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/ebaaa0b9476e138bccf7b6093ac85dbf898b8e265e67cbb303a67e4682ccafb9/ig1080x1350-7.png" /> 📱 THE OFFICIAL FVDED APP 📱 Download the App<img width="880" height="617" width_o="880" height_o="617" data-src="https://freight.cargo.site/t/original/i/e339ddbcf44582a90c68a9300d5cd4ddadcc65fca0236c3cf2606454082b4c62/FVDED-App-Screenshots.png" data-mid="246089139" border="0" src="https://freight.cargo.site/w/880/i/e339ddbcf44582a90c68a9300d5cd4ddadcc65fca0236c3cf2606454082b4c62/FVDED-App-Screenshots.png" /> In 2025, I led the launch of the first official mobile app for FVDED, creating a centralized digital hub for festival attendees. The app was designed to enhance the on-site experience by providing set times, personalized schedules, festival maps, artist information, FAQs, and live update notifications. 📹 CONTENT PLANNING &amp; EXECUTION 📹 @fvdedinthepark <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/de8b882a55dcaa208d648e51bb76db2bd58e62d17e157ebf9fbadb770cc22732/iPhone-Mockup-Portfolio-FVDED3.png" data-mid="246136852" border="0" src="https://freight.cargo.site/w/460/i/de8b882a55dcaa208d648e51bb76db2bd58e62d17e157ebf9fbadb770cc22732/iPhone-Mockup-Portfolio-FVDED3.png" /> <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/180d81b93c6bd31f2f31461ca3f6c6ae4304b62baf8f0ca3a7206d6ee67a700e/iPhone-Mockup-Portfolio-FVDED1.png" data-mid="246136709" border="0" src="https://freight.cargo.site/w/460/i/180d81b93c6bd31f2f31461ca3f6c6ae4304b62baf8f0ca3a7206d6ee67a700e/iPhone-Mockup-Portfolio-FVDED1.png" /> View Profile <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/04373b461e889ea0aeb349b2bcc082e93c76deac746fd08329d1bc80139830d8/iPhone-Mockup-Portfolio-FVDED2.png" data-mid="246136814" border="0" src="https://freight.cargo.site/w/460/i/04373b461e889ea0aeb349b2bcc082e93c76deac746fd08329d1bc80139830d8/iPhone-Mockup-Portfolio-FVDED2.png" /> In addition to managing the end-to-end content calendar for FVDED, I also managed day-of content with the media team, capturing and publishing live moments, artist highlights, and on-site updates. <img width="1080" height="365" width_o="1080" height_o="365" data-src="https://freight.cargo.site/t/original/i/4e44a9f539daf6bf381587693da8b77ec4bb85bd88523100c8849f4a95b0d624/contact-logo.png" data-mid="246091373" border="0" data-scale="69" src="https://freight.cargo.site/w/1000/i/4e44a9f539daf6bf381587693da8b77ec4bb85bd88523100c8849f4a95b0d624/contact-logo.png" />contact-festival.com CONTACT Winter Music Festival is a two-day, year-end tradition for electronic music fans worldwide, transforming Vancouver into the epicentre of dance music every December. &nbsp;<img width="2160" height="2700" width_o="2160" height_o="2700" data-src="https://freight.cargo.site/t/original/i/4c50c2c5ca3533dcfc952c2c6c06fcbc13f0ab07aa824e9a6d0f71adeb487818/igtall2160x2700-49.png" data-mid="246091420" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/4c50c2c5ca3533dcfc952c2c6c06fcbc13f0ab07aa824e9a6d0f71adeb487818/igtall2160x2700-49.png" /> As Lead Marketer, I oversaw the festival’s full marketing strategy, led the development of the promotional timeline, managed multi-channel campaigns across social and digital platforms,&nbsp; coordinated creative assets for key promotional moments, and managed the day-of content with the media team. <img width="3375" height="4219" width_o="3375" height_o="4219" data-src="https://freight.cargo.site/t/original/i/ea3d7849084303a6644cfd8f0bfdd2ec7105774e736754ab64cb7b9a42b8b37b/Contact-2025-IAA-Slander.jpg" data-mid="246091433" border="0" src="https://freight.cargo.site/w/1000/i/ea3d7849084303a6644cfd8f0bfdd2ec7105774e736754ab64cb7b9a42b8b37b/Contact-2025-IAA-Slander.jpg" /> <img width="3375" height="4219" width_o="3375" height_o="4219" data-src="https://freight.cargo.site/t/original/i/fbfd448d0aca45cc21fec03ac19d62132813fd07b48859f643420aa3c7102f91/Contact-2025-IAA-Gryffin.jpg" data-mid="246091439" border="0" src="https://freight.cargo.site/w/1000/i/fbfd448d0aca45cc21fec03ac19d62132813fd07b48859f643420aa3c7102f91/Contact-2025-IAA-Gryffin.jpg" /> <img width="3375" height="4219" width_o="3375" height_o="4219" data-src="https://freight.cargo.site/t/original/i/8718ec3fe8962293b410a1d50406f400729472458450bba07db8e78325627dd0/Contact-2025-IAA-Chyl.jpg" data-mid="246091441" border="0" src="https://freight.cargo.site/w/1000/i/8718ec3fe8962293b410a1d50406f400729472458450bba07db8e78325627dd0/Contact-2025-IAA-Chyl.jpg" /> <img width="3375" height="4219" width_o="3375" height_o="4219" data-src="https://freight.cargo.site/t/original/i/af1c485231361c95912e14992b110b09af6b043223cba28572595dafec7ceec6/Contact-2025-IAA-Cloonee.jpg" data-mid="246091440" border="0" src="https://freight.cargo.site/w/1000/i/af1c485231361c95912e14992b110b09af6b043223cba28572595dafec7ceec6/Contact-2025-IAA-Cloonee.jpg" /> <img width="3375" height="4219" width_o="3375" height_o="4219" data-src="https://freight.cargo.site/t/original/i/5bc767dd226ebc6e8f053beec28ca1b009b5aa17457f3e7cb88df8d8d7aa8ce2/Contact-2025-IAA-EricPrydz.jpg" data-mid="246091438" border="0" src="https://freight.cargo.site/w/1000/i/5bc767dd226ebc6e8f053beec28ca1b009b5aa17457f3e7cb88df8d8d7aa8ce2/Contact-2025-IAA-EricPrydz.jpg" /> <img width="1803" height="504" width_o="1803" height_o="504" data-src="https://freight.cargo.site/t/original/i/ccc7eeb7894cf24631addac57639c2984b2f856004e923aa88d0734d8d178e0d/ba5c5e07-34a3-9dbf-3730-0e312bdd066d-1.png" data-mid="246137903" border="0" data-scale="53" src="https://freight.cargo.site/w/1000/i/ccc7eeb7894cf24631addac57639c2984b2f856004e923aa88d0734d8d178e0d/ba5c5e07-34a3-9dbf-3730-0e312bdd066d-1.png" /> THIS IS BLUEPRINT EVENTS@thisisblueprint In addition to the festivals, I also collaborated with the marketing team to launch over 30+ venue shows and massive events, which involved cross-functional coordination between design, talent, and production. <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/a5548174b2b108b537d63bac2d00cc5baf05fa49967d8e81819d01fbcb2f7f36/Static_Social-InstagramStory_1080x1920_KaytranadaXJustice_2025_Regional_RogersArena_1016-3.jpg" data-mid="246138498" border="0" src="https://freight.cargo.site/w/1000/i/a5548174b2b108b537d63bac2d00cc5baf05fa49967d8e81819d01fbcb2f7f36/Static_Social-InstagramStory_1080x1920_KaytranadaXJustice_2025_Regional_RogersArena_1016-3.jpg" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/be310d7df083aacaab3c03064e14ac8e9eff2e5b707ef9449cc198d558cf5bc7/igstory1080x1920.png" data-mid="246138533" border="0" src="https://freight.cargo.site/w/1000/i/be310d7df083aacaab3c03064e14ac8e9eff2e5b707ef9449cc198d558cf5bc7/igstory1080x1920.png" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/bfb370eefa78e400210a89d1ced577a932bb4b5edfc7a2879b52807a8883155e/igstory1080x1920-18.png" data-mid="246138300" border="0" src="https://freight.cargo.site/w/1000/i/bfb370eefa78e400210a89d1ced577a932bb4b5edfc7a2879b52807a8883155e/igstory1080x1920-18.png" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/46fed2b44a9fda604c1ea1aec4f9033ff6ceeef485d5c13f61f381857d60cb71/igstory1080x1920-22.png" data-mid="246138879" border="0" src="https://freight.cargo.site/w/1000/i/46fed2b44a9fda604c1ea1aec4f9033ff6ceeef485d5c13f61f381857d60cb71/igstory1080x1920-22.png" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/686f81003fb8c5ca9d385da75cc101b31a78c4d50d4bbc5666cba558a2e135f7/FredAgain-USB002-Tour.jpg" data-mid="246138933" border="0" src="https://freight.cargo.site/w/1000/i/686f81003fb8c5ca9d385da75cc101b31a78c4d50d4bbc5666cba558a2e135f7/FredAgain-USB002-Tour.jpg" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/1758ba880d3059ca62ef809d64f55e519e20677b5ad8b0745e46bde3e702f9ef/igstory1080x1920-20.png" data-mid="246138895" border="0" src="https://freight.cargo.site/w/1000/i/1758ba880d3059ca62ef809d64f55e519e20677b5ad8b0745e46bde3e702f9ef/igstory1080x1920-20.png" /> https://fionasamson.com/Public-Disco Thu, 20 Feb 2025 03:48:12 +0000 Fiona Samson https://fionasamson.com/Public-Disco <img width="900" height="1200" width_o="900" height_o="1200" data-src="https://freight.cargo.site/t/original/i/c85d81ace263c8c9aade3041ed57501b5c8ae73fc20d88cfdfbd641f3a181b3d/Granville-Island-Block-Party-Poster.jpg" data-mid="226974319" border="0" data-scale="41" src="https://freight.cargo.site/w/900/i/c85d81ace263c8c9aade3041ed57501b5c8ae73fc20d88cfdfbd641f3a181b3d/Granville-Island-Block-Party-Poster.jpg" /><img width="963" height="644" width_o="963" height_o="644" data-src="https://freight.cargo.site/t/original/i/98c4d660186a97ceb7511584ef33542ff4a8d96cdcc81b891431da16ce931d1d/ARCHIVE---Launch-2-Artwork-Exploration.png" data-mid="226915226" border="0" data-scale="54" src="https://freight.cargo.site/w/963/i/98c4d660186a97ceb7511584ef33542ff4a8d96cdcc81b891431da16ce931d1d/ARCHIVE---Launch-2-Artwork-Exploration.png" /> Public Disco is a non-profit organization dedicated to transforming public spaces into lively, open-air dance floors with a focus on inclusivity, music, and urban activation. As the Social Media Manager, I designed, scheduled, and produced photo + video content to promote upcoming events and raise brand awareness. SOCIAL MEDIAContent Scheduling + Event Recap Reels @public_disco <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/c5c27796800b4b71e2787f0e223c94975f60042564911f020c7a58296b2ead98/GranvilleIsland-Mockup.png" data-mid="226916503" border="0" src="https://freight.cargo.site/w/460/i/c5c27796800b4b71e2787f0e223c94975f60042564911f020c7a58296b2ead98/GranvilleIsland-Mockup.png" />Granville Island Block PartyThis free, all ages block party on Granville Island marked the start of the 4 part summer series. View Post <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/b194cd55980590527f8cd71f2118c1228a7b6e4e97cc00c2bc1bd3d5b8d594c3/SLAB-Mockup.png" data-mid="226916588" border="0" src="https://freight.cargo.site/w/460/i/b194cd55980590527f8cd71f2118c1228a7b6e4e97cc00c2bc1bd3d5b8d594c3/SLAB-Mockup.png" /> SLAB YVRThis event in partnership with SLAB featured West Coast favourites Justin Martin and Nala at&nbsp;Vancouver's City Centre Artist Lodge. View Post <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/32754a715bf3c05c42813a35e54a74189df7a34e343dea499fbf636f0cd14c59/PrideBlockParty-Mockup.png" data-mid="226916610" border="0" src="https://freight.cargo.site/w/460/i/32754a715bf3c05c42813a35e54a74189df7a34e343dea499fbf636f0cd14c59/PrideBlockParty-Mockup.png" />Pride Block PartyPublic Disco's annual Pride celebration takes over an industrial Mount Pleasant laneway for an open air celebration of queer dance music. View Post <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/f01b084537a83181bb1b185fbed9140ee1e0dbac559524f86fcbc24b5052798e/DowntownBlockParty-Mokcup.png" data-mid="226916640" border="0" src="https://freight.cargo.site/w/460/i/f01b084537a83181bb1b185fbed9140ee1e0dbac559524f86fcbc24b5052798e/DowntownBlockParty-Mokcup.png" />Downtown Block PartyThe 2024 Public Disco Summer Series comes to a close with a Downtown Block Party at Bentall Centre’s Dunsmuir Patio. View Post EVENT PHOTOGRAPHY <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/830488a88daddb6fc5ea733536a0978a83d254b87367855f12022dede204c565/Public-Disco---Granville-Island---Fiona-Samson-15.jpg" data-mid="226916658" border="0" src="https://freight.cargo.site/w/1000/i/830488a88daddb6fc5ea733536a0978a83d254b87367855f12022dede204c565/Public-Disco---Granville-Island---Fiona-Samson-15.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/495ac9f1959c1464b658da20cd38de637bbb8cfbd4f2c87080eaf85fcd55c851/Public-Disco---Granville-Island---Fiona-Samson-01.jpg" data-mid="226916671" border="0" src="https://freight.cargo.site/w/1000/i/495ac9f1959c1464b658da20cd38de637bbb8cfbd4f2c87080eaf85fcd55c851/Public-Disco---Granville-Island---Fiona-Samson-01.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/f893879b57f4535563a342cdf7114374f30d4fee3afa1bea2cb54eeaee0f45ba/Public-Disco---Pride-Block-Party---Fiona-Samson-015.jpg" data-mid="226916704" border="0" src="https://freight.cargo.site/w/1000/i/f893879b57f4535563a342cdf7114374f30d4fee3afa1bea2cb54eeaee0f45ba/Public-Disco---Pride-Block-Party---Fiona-Samson-015.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/ada3053cae533091b08a1314bc7e6c1daf3e3be6f0cc06826a7aa38b6aae6fcc/Public-Disco---Downtown-Block-Party---Fiona-Samson-05.jpg" data-mid="226916676" border="0" src="https://freight.cargo.site/w/1000/i/ada3053cae533091b08a1314bc7e6c1daf3e3be6f0cc06826a7aa38b6aae6fcc/Public-Disco---Downtown-Block-Party---Fiona-Samson-05.jpg" /> <img width="3735" height="5602" width_o="3735" height_o="5602" data-src="https://freight.cargo.site/t/original/i/540a7ea9e855f51c7806368d503aa4a8f5902dde6318419270cca54ea7291b22/Public-Disco---Pride-Block-Party---Fiona-Samson-007.jpg" data-mid="226916707" border="0" src="https://freight.cargo.site/w/1000/i/540a7ea9e855f51c7806368d503aa4a8f5902dde6318419270cca54ea7291b22/Public-Disco---Pride-Block-Party---Fiona-Samson-007.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/8aaad8cd2287f4c173b1c9b527a83f5714d6aab8884ce89ec32a875a48dbca09/Public-Disco---Pride-Block-Party---Fiona-Samson-035.jpg" data-mid="226916711" border="0" src="https://freight.cargo.site/w/1000/i/8aaad8cd2287f4c173b1c9b527a83f5714d6aab8884ce89ec32a875a48dbca09/Public-Disco---Pride-Block-Party---Fiona-Samson-035.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/c9fd847e034484b585327b741ef1509a6e665a797e2140848d9cd98d88bdd94c/Public-Disco---SLAB---Fiona-Samson-076.jpg" data-mid="226916769" border="0" src="https://freight.cargo.site/w/1000/i/c9fd847e034484b585327b741ef1509a6e665a797e2140848d9cd98d88bdd94c/Public-Disco---SLAB---Fiona-Samson-076.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/494ea924a6f0d4a0311f5f8f14ecb6c27655d15d2e541bf34a3be5f74ef8e68c/Public-Disco---Pride-Block-Party---Fiona-Samson-005.jpg" data-mid="226916702" border="0" src="https://freight.cargo.site/w/1000/i/494ea924a6f0d4a0311f5f8f14ecb6c27655d15d2e541bf34a3be5f74ef8e68c/Public-Disco---Pride-Block-Party---Fiona-Samson-005.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/19d2ef462b9b6ece3a8e19be0593d1559ae7da0b420c656dcf562ad6cd6f5509/Public-Disco---SLAB---Fiona-Samson-125.jpg" data-mid="226916737" border="0" src="https://freight.cargo.site/w/1000/i/19d2ef462b9b6ece3a8e19be0593d1559ae7da0b420c656dcf562ad6cd6f5509/Public-Disco---SLAB---Fiona-Samson-125.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/543a081d0c44799a3ec91403d9872587777930137e6248e693b610e6d8f7f261/Public-Disco---Downtown-Block-Party---Fiona-Samson-04.jpg" data-mid="226916674" border="0" src="https://freight.cargo.site/w/1000/i/543a081d0c44799a3ec91403d9872587777930137e6248e693b610e6d8f7f261/Public-Disco---Downtown-Block-Party---Fiona-Samson-04.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/3ef105d92ca6ee1dcc34b591c7410b507824017da9ecb74a41809b021d37cacf/Public-Disco---Granville-Island---Fiona-Samson-22.jpg" data-mid="226916669" border="0" src="https://freight.cargo.site/w/1000/i/3ef105d92ca6ee1dcc34b591c7410b507824017da9ecb74a41809b021d37cacf/Public-Disco---Granville-Island---Fiona-Samson-22.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/89f575e0065af1af4575f9fc3b7b1ea1bc2ff449cb144e72e9229b448d7ccae0/Public-Disco---SLAB---Fiona-Samson-131.jpg" data-mid="226916738" border="0" src="https://freight.cargo.site/w/1000/i/89f575e0065af1af4575f9fc3b7b1ea1bc2ff449cb144e72e9229b448d7ccae0/Public-Disco---SLAB---Fiona-Samson-131.jpg" /> https://fionasamson.com/Eastside-Flea Thu, 20 Feb 2025 06:33:10 +0000 Fiona Samson https://fionasamson.com/Eastside-Flea <img width="1534" height="774" width_o="1534" height_o="774" data-src="https://freight.cargo.site/t/original/i/a889ae2c13e2e4f5aa0b8d4c57fc68458367f58deb109f6aa32fe1e1662ab00f/EastsideFleaArc-Colour-Padding.png" data-mid="226917605" border="0" src="https://freight.cargo.site/w/1000/i/a889ae2c13e2e4f5aa0b8d4c57fc68458367f58deb109f6aa32fe1e1662ab00f/EastsideFleaArc-Colour-Padding.png" /> The Eastside Flea is a Vancouver based flea market featuring a curated mix of vintage clothing, collectibles, locally handmade goods, and artisan eats. As the Social Media Manager, I designed custom posts and produced weekly photo + video content to promote upcoming events and seasonal campaigns. FOUND AT THE FLEA SERIES <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/228fd4b72e309671c8bb86cb5b0d512cb52b19349edea2bb09afffcd27c17f98/ESF-6.png" data-mid="226917802" border="0" data-scale="86" src="https://freight.cargo.site/w/460/i/228fd4b72e309671c8bb86cb5b0d512cb52b19349edea2bb09afffcd27c17f98/ESF-6.png" /> WEEK 18.3k Views | 5.7k Reach View Post <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/7d59543c0f6d98bcf89614d05e3af31f052371f7fd2230bd2465699c52cb723f/ESF-5.png" data-mid="226917814" border="0" src="https://freight.cargo.site/w/460/i/7d59543c0f6d98bcf89614d05e3af31f052371f7fd2230bd2465699c52cb723f/ESF-5.png" /> WEEK 425k Views | 19k Reach View Post <img width="460" height="878" width_o="460" height_o="878" data-src="https://freight.cargo.site/t/original/i/158b4bedacc5d1f7264a690113d7ecb16c225cb121acd6eee71ee2b18eb2fb28/ESF-1.png" data-mid="226917810" 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border="0" src="https://freight.cargo.site/w/1000/i/77233423f0f2db3f8fac01216b8a676ad5bab6b4353404e00419e361463d1e97/ESF-HolidayMarket-Week1-10.jpg" /> <img width="4500" height="4500" width_o="4500" height_o="4500" data-src="https://freight.cargo.site/t/original/i/0370b29f4b7c59de4c8f964b5271737a74805774fbc410450487325a9dd48010/ESF-HolidayMarket-Week1-11.jpg" data-mid="226917636" border="0" src="https://freight.cargo.site/w/1000/i/0370b29f4b7c59de4c8f964b5271737a74805774fbc410450487325a9dd48010/ESF-HolidayMarket-Week1-11.jpg" /> <img width="4500" height="4500" width_o="4500" height_o="4500" data-src="https://freight.cargo.site/t/original/i/99cc08ef964c780f0e46d38eed94d538a53d9fa5a960900fd1a87370ac2bcbcc/ESF-HolidayMarket-Week1-17.jpg" data-mid="226917639" border="0" src="https://freight.cargo.site/w/1000/i/99cc08ef964c780f0e46d38eed94d538a53d9fa5a960900fd1a87370ac2bcbcc/ESF-HolidayMarket-Week1-17.jpg" /> <img width="4500" height="4500" width_o="4500" height_o="4500" data-src="https://freight.cargo.site/t/original/i/1874ae9920c442953f1af92a920a5601551c7f0ed8883fd9e82759cbeeaeb757/ESF-HolidayMarket-Week1-14.jpg" data-mid="226917638" border="0" src="https://freight.cargo.site/w/1000/i/1874ae9920c442953f1af92a920a5601551c7f0ed8883fd9e82759cbeeaeb757/ESF-HolidayMarket-Week1-14.jpg" /> <img width="4500" height="4500" width_o="4500" height_o="4500" data-src="https://freight.cargo.site/t/original/i/f7f7824e7b3dbbde40b4366d18900969f4858f379d7c3fe18bafe1394a701a3d/ESF-HolidayMarket-Week1-16.jpg" data-mid="226917637" border="0" src="https://freight.cargo.site/w/1000/i/f7f7824e7b3dbbde40b4366d18900969f4858f379d7c3fe18bafe1394a701a3d/ESF-HolidayMarket-Week1-16.jpg" /> <img width="4500" height="4500" width_o="4500" height_o="4500" data-src="https://freight.cargo.site/t/original/i/0767d179de8344ea15b1772ea8eabeadf780fef535e2d85e6d94cf6bc031a5e0/ESF-HolidayMarket-Week1-03.jpg" data-mid="226917633" border="0" 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data-src="https://freight.cargo.site/t/original/i/950bf5f4b2279687a11da8be64a0b494773b7c43f959ec74ec60bc66aaf5ecf8/ESF-HolidayMarket-Week1-FionaSamson-005.jpg" data-mid="226918051" border="0" src="https://freight.cargo.site/w/1000/i/950bf5f4b2279687a11da8be64a0b494773b7c43f959ec74ec60bc66aaf5ecf8/ESF-HolidayMarket-Week1-FionaSamson-005.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/2356252b1591724507397e559556e1b3ab692e05d3dc136656063e488a4f2c5e/ESF-HolidayMarket-Week2-FionaSamson-080.jpg" data-mid="226918141" border="0" src="https://freight.cargo.site/w/1000/i/2356252b1591724507397e559556e1b3ab692e05d3dc136656063e488a4f2c5e/ESF-HolidayMarket-Week2-FionaSamson-080.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/10118274e932d3909c5512042323a803368b78b252e566d08b4bc5f62d10e270/ESF-HolidayMarket-Week1-FionaSamson-047.jpg" data-mid="226918088" 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height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/881da048743864b659c55466c66f2a4e1e6d5119874fc2fbfd5ed6f2d789bf0d/ESF-HolidayMarket-Week3-FionaSamson-20.jpg" data-mid="226918145" border="0" src="https://freight.cargo.site/w/1000/i/881da048743864b659c55466c66f2a4e1e6d5119874fc2fbfd5ed6f2d789bf0d/ESF-HolidayMarket-Week3-FionaSamson-20.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/34bed3a2e0e49c70c1a1a62f976f20a71d9f4c406b17a57be809412afb7c0bf9/ESF-HolidayMarket-Week1-FionaSamson-070.jpg" data-mid="226918129" border="0" src="https://freight.cargo.site/w/1000/i/34bed3a2e0e49c70c1a1a62f976f20a71d9f4c406b17a57be809412afb7c0bf9/ESF-HolidayMarket-Week1-FionaSamson-070.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/923e36b7a691b9aac218961c063b01b68c89dbe6e056b49221e102bded1c46a1/ESF-HolidayMarket-Week1-FionaSamson-030.jpg" data-mid="226918086" border="0" src="https://freight.cargo.site/w/1000/i/923e36b7a691b9aac218961c063b01b68c89dbe6e056b49221e102bded1c46a1/ESF-HolidayMarket-Week1-FionaSamson-030.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/dc189d9f1f618a14e16443a3cdca221f9d0439c7ea213a981973979cc04b6aa0/ESF-HolidayMarket-Week1-FionaSamson-013.jpg" data-mid="226918052" border="0" src="https://freight.cargo.site/w/1000/i/dc189d9f1f618a14e16443a3cdca221f9d0439c7ea213a981973979cc04b6aa0/ESF-HolidayMarket-Week1-FionaSamson-013.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/865e6150752c53f9d60aa0dbe678bdfd40fd724b6e96bfae7a9b1dd4c2f62621/ESF-HolidayMarket-Week1-FionaSamson-065.jpg" data-mid="226918127" 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height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/04dbbb7f266cff8f43c5b7fc83dc3ea520c845fcfdc44882c6bd224ceafca69b/ESF-HolidayMarket-Week5-FionaSamson-11.jpg" data-mid="226918151" border="0" src="https://freight.cargo.site/w/1000/i/04dbbb7f266cff8f43c5b7fc83dc3ea520c845fcfdc44882c6bd224ceafca69b/ESF-HolidayMarket-Week5-FionaSamson-11.jpg" /> <img width="5592" height="3728" width_o="5592" height_o="3728" data-src="https://freight.cargo.site/t/original/i/f463cad7599b922ea53874a70dfcd6182a8b00341efd30079375d700c3196551/ESF-HolidayMarket-Week2-FionaSamson-041.jpg" data-mid="226918139" border="0" src="https://freight.cargo.site/w/1000/i/f463cad7599b922ea53874a70dfcd6182a8b00341efd30079375d700c3196551/ESF-HolidayMarket-Week2-FionaSamson-041.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/a37b9467e796af8796cfaf6f2b6492f3486863dfbf282f38eadab2add35e1dcf/ESF-HolidayMarket-Week4-FionaSamson-75.jpg" data-mid="226918148" border="0" src="https://freight.cargo.site/w/1000/i/a37b9467e796af8796cfaf6f2b6492f3486863dfbf282f38eadab2add35e1dcf/ESF-HolidayMarket-Week4-FionaSamson-75.jpg" /> https://fionasamson.com/Freehouse-Collective Wed, 28 Sep 2022 05:42:23 +0000 Fiona Samson https://fionasamson.com/Freehouse-Collective <img width="2000" height="810" width_o="2000" height_o="810" data-src="https://freight.cargo.site/t/original/i/a9852292a25979813db853b77cf426452c13a7ce48fc91499cdb4e9712a3ad2d/FH_Secondary_Wordmark_Black_RGB.png" data-mid="154281322" border="0" data-scale="47" src="https://freight.cargo.site/w/1000/i/a9852292a25979813db853b77cf426452c13a7ce48fc91499cdb4e9712a3ad2d/FH_Secondary_Wordmark_Black_RGB.png" /> Good hospitality is seen, great hospitality is felt <img width="600" height="900" width_o="600" height_o="900" data-src="https://freight.cargo.site/t/original/i/d2635379ea991b92e2e5e4092bbb93111b9778bef2d7cc5213540d29e6cdfe89/FreehouseCollective_Drink.png" data-mid="200542179" border="0" src="https://freight.cargo.site/w/600/i/d2635379ea991b92e2e5e4092bbb93111b9778bef2d7cc5213540d29e6cdfe89/FreehouseCollective_Drink.png" /> <img width="600" height="900" width_o="600" height_o="900" data-src="https://freight.cargo.site/t/original/i/e4ff90c33431a093940ff795a17cbd49d922ab4ed1d73e7c7fc09891f6320f84/FreehouseCollective_Hundy.png" data-mid="200542181" border="0" src="https://freight.cargo.site/w/600/i/e4ff90c33431a093940ff795a17cbd49d922ab4ed1d73e7c7fc09891f6320f84/FreehouseCollective_Hundy.png" /> <img width="600" height="900" width_o="600" height_o="900" data-src="https://freight.cargo.site/t/original/i/bb1febc015af7ff0230129f79122df4e618c628178c27e4e9618e6285ee4a1f3/FreehouseCollective_Fries.png" data-mid="200542183" border="0" src="https://freight.cargo.site/w/600/i/bb1febc015af7ff0230129f79122df4e618c628178c27e4e9618e6285ee4a1f3/FreehouseCollective_Fries.png" /> Freehouse Collective is a collection of public houses, cocktail bars, and restaurants created to come together and form a kindred brand family.As the Content Producer + Campaign Manager, I lead all things digital, creative, and community based. From social media content creation to website development, art directing photoshoots, and strategizing campaigns. Brands + Locations Include: Ballyhoo | Barber &amp; Co |&nbsp;Belfast Love | Brass Fish | Butcher &amp; Bullock | Bomber Brewery |&nbsp;Cinema | Clough Club | Death &amp; Taxes | Gift Shop | Hundy | Isabelle’s | Lamplighter | Plain Jane Skinbar |&nbsp;Three Brits | Sing Sing | Stock Room | Walrus WEBSITE DEVELOPMENTfreehouse.co <img width="3644" height="2104" width_o="3644" height_o="2104" data-src="https://freight.cargo.site/t/original/i/5e54c96fd92e279900797bf8d7ba0a37d4059cc8e585922dad2a25099839e3fd/Freehouse-WebDesign.gif" data-mid="170386434" border="0" src="https://freight.cargo.site/w/1000/i/5e54c96fd92e279900797bf8d7ba0a37d4059cc8e585922dad2a25099839e3fd/Freehouse-WebDesign.gif" />Nominated for Best Retail or e-Commerce Experience Van UX Awards 2023 In collabortion with the Engine Digital team, the website was built with the goal to provide customers with an elevated experience reflecting the new found brand identity and its environments. Features Include: Locations Filter Rewards Program Gift Card PurchasingEvent Bookings Blog ArticlesJob Applications VIEW SITE HERE SOCIAL MEDIA Content Creation + Curation @freehouse.co <img width="1076" height="1628" width_o="1076" height_o="1628" data-src="https://freight.cargo.site/t/original/i/dd4db577481d7a660c5e9b71d39606a725f35e5d742908451c730e49c05dd73a/iphone-goodwill2.png" data-mid="200916289" border="0" data-scale="87" src="https://freight.cargo.site/w/1000/i/dd4db577481d7a660c5e9b71d39606a725f35e5d742908451c730e49c05dd73a/iphone-goodwill2.png" /> Phillips Goodwill LagerBrewed by Phillips Brewery, Goodwill Lager was made available at all Freehouse locations, with $2 from each beer going toward families in need.See Post <img width="1076" height="1628" width_o="1076" height_o="1628" data-src="https://freight.cargo.site/t/original/i/fb662125454d4eeca38f9ec0b7a5372c4ab3f6459ffdbecc2e4cfe702105ea29/iphonemock-soc2.png" data-mid="200915557" border="0" src="https://freight.cargo.site/w/1000/i/fb662125454d4eeca38f9ec0b7a5372c4ab3f6459ffdbecc2e4cfe702105ea29/iphonemock-soc2.png" /> Science of CocktailsHosted by Science World, this annual event features the city's most talented bartenders + chefs and the science behind their drinks + dishes.See Post <img width="1076" height="1628" width_o="1076" height_o="1628" data-src="https://freight.cargo.site/t/original/i/209318ab4e73dfe6a4bcc1b9f6c3be2b11be1181646158eb4e5f781c0a4f6809/iphone-blacklagoon.png" data-mid="200916294" border="0" data-scale="89" src="https://freight.cargo.site/w/1000/i/209318ab4e73dfe6a4bcc1b9f6c3be2b11be1181646158eb4e5f781c0a4f6809/iphone-blacklagoon.png" /> Black Lagoon Pop UpInspired by goth-metal and cult horror, industry veterans Erin Hayes and Kelsey Ramage took over the Butcher &amp; Bullock for an immersive Halloween pop up bar.See Post CAMPAIGNS Ideation + Execution <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/15e43693c36b3d1e4e40e0582e5bb2b7a579644019cc28a7fdfacbcb9b34dc42/GastownShuffle9_Digital_230418_IGPost.jpg" data-mid="200915603" border="0" src="https://freight.cargo.site/w/1000/i/15e43693c36b3d1e4e40e0582e5bb2b7a579644019cc28a7fdfacbcb9b34dc42/GastownShuffle9_Digital_230418_IGPost.jpg" /> Gastown ShuffleA historic bar hop celebration featuring the best of Vancouver’s oldest neighbourhood, Gastown.&nbsp;Learn More <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/a378d54a5406e844db05e294e7f0898b3f2520534933717af587759c78e5f84b/IGPost-BrightLights-Package.jpg" data-mid="201062280" border="0" src="https://freight.cargo.site/w/1000/i/a378d54a5406e844db05e294e7f0898b3f2520534933717af587759c78e5f84b/IGPost-BrightLights-Package.jpg" /> Free to Be In honour of Pride, Freehouse partnered with Absolut to create a limited edition cocktail wrapped in artwork by Toronto based illustrator, Tim Singleton. ⁠Learn More <img width="1496" height="1930" width_o="1496" height_o="1930" data-src="https://freight.cargo.site/t/original/i/00e030e3eae02f6f533f978fd39578db16b177583fa45ec79fe16536e6f13031/InstantWin-ScratchTicket-Mockup.jpg" data-mid="201062273" border="0" data-scale="97" src="https://freight.cargo.site/w/1000/i/00e030e3eae02f6f533f978fd39578db16b177583fa45ec79fe16536e6f13031/InstantWin-ScratchTicket-Mockup.jpg" />&nbsp; Road to Dublin Stirring the pot (of gold) with Jameson and Guinness, instant win scratch tickets were available at all locations with a chance to win a trip to Dublin.Learn More LIFESTYLE PHOTOGRAPHY Art Direction: Fiona Samson Photographer: Georgia Love Stylist: Janet RossAssistant: Ricky Alvarez <img width="3840" height="5760" width_o="3840" height_o="5760" data-src="https://freight.cargo.site/t/original/i/0f7cdf73d260250c349ab7c0bf454628f037160808a326705b2a52c1ee08e986/FreeHouse_MyEdit_9.jpg" data-mid="154277697" border="0" 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data-src="https://freight.cargo.site/t/original/i/f75826e6d0b609f48100fcd30eb2ffc3d6b6c07aa5aca3f32ee1c03e548a5066/FreeHouseCollective_1.jpg" data-mid="154277699" border="0" src="https://freight.cargo.site/w/1000/i/f75826e6d0b609f48100fcd30eb2ffc3d6b6c07aa5aca3f32ee1c03e548a5066/FreeHouseCollective_1.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/2a8aea27f998f150e5cabc7aa7d03b08e27d2c1c6ac91a720d86cdfb27cbbf4b/FreeHouse_6.jpg" data-mid="154279140" border="0" src="https://freight.cargo.site/w/1000/i/2a8aea27f998f150e5cabc7aa7d03b08e27d2c1c6ac91a720d86cdfb27cbbf4b/FreeHouse_6.jpg" /> <img width="3840" height="5760" width_o="3840" height_o="5760" data-src="https://freight.cargo.site/t/original/i/149ab7138756015fe20f1bc4f87fa7f335d2fba3bbb89a96b6b8ce1d0ec3a856/FreehouseCollective_Edit_21.jpg" data-mid="154277713" border="0" 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data-src="https://freight.cargo.site/t/original/i/5aca24f59b8a94eb4ba4009e32648f3c72abb0181c2ba02dfeb96fe8933e4d2a/FreehouseCollective_Edit_14.jpg" data-mid="154277708" border="0" src="https://freight.cargo.site/w/1000/i/5aca24f59b8a94eb4ba4009e32648f3c72abb0181c2ba02dfeb96fe8933e4d2a/FreehouseCollective_Edit_14.jpg" /> <img width="3840" height="5760" width_o="3840" height_o="5760" data-src="https://freight.cargo.site/t/original/i/0f7d467ee90841d6fbec04fe5815e82495e0cdab7976a2e251f17189f8c1539c/FreeHouse_MyEdit_3.jpg" data-mid="154277696" border="0" src="https://freight.cargo.site/w/1000/i/0f7d467ee90841d6fbec04fe5815e82495e0cdab7976a2e251f17189f8c1539c/FreeHouse_MyEdit_3.jpg" /> More brand photography here. https://fionasamson.com/FHC-x-Absolut-Free-to-Be Fri, 07 Jul 2023 07:44:55 +0000 Fiona Samson https://fionasamson.com/FHC-x-Absolut-Free-to-Be <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6b9e41d372083c4dd6748c4e1c3f63d698b79f7765c44dcbcc3c6f2c9c0f75f6/FreeToBe-Title.png" data-mid="184892595" border="0" data-scale="47" src="https://freight.cargo.site/w/1000/i/6b9e41d372083c4dd6748c4e1c3f63d698b79f7765c44dcbcc3c6f2c9c0f75f6/FreeToBe-Title.png" /> Free to BeCampaign Strategy In honour of Pride 2023, Freehouse Collective partnered with Absolut Vodka to create a limited edition Bright Lights cocktail wrapped in celebratory artwork designed by Toronto-based artist Tim Singleton<img width="1920" height="1000" width_o="1920" height_o="1000" data-src="https://freight.cargo.site/t/original/i/9c88c9ec9cfb1cc7829a890688bbb74780346919de7fe17ca837720c27c6ddbc/FreeToBe-Pillars.png" data-mid="184943649" border="0" src="https://freight.cargo.site/w/1000/i/9c88c9ec9cfb1cc7829a890688bbb74780346919de7fe17ca837720c27c6ddbc/FreeToBe-Pillars.png" /> Client: Absolut Vodka Creative Direction: Fiona Samson Illustration: Tim Singleton The ‘Free to Be’ campaign is all about amplifying voices, challenging stereotypes, and providing the space to be your true, authentic selves. It represents the breadth of the community, working towards inclusivity and providing a platform for folks with lived experience to tell their story. <img width="2769" height="3417" width_o="2769" height_o="3417" data-src="https://freight.cargo.site/t/original/i/abc8f9266b0b978c723c6fb696a7681312914a125af53ded3bc0a6103f46ad8b/BrightLightsCocktail.png" data-mid="185005541" border="0" data-scale="81" src="https://freight.cargo.site/w/1000/i/abc8f9266b0b978c723c6fb696a7681312914a125af53ded3bc0a6103f46ad8b/BrightLightsCocktail.png" /> The Cocktail Bright LightsServing up cocktails for a cause. Curated by FHC Beverage Director, Trevor Kallies, the Bright Lights cocktail is as vibrant and colourful as Pride and perfect for summer patios and bustling beach days. For every cocktail sold, $1 was donated to not-for-profit organization, Rainbow Railroad, which helps at-risk LGBTQI+ people around the world find safety and freedom. The Artist Tim Singleton Toronto-based Tim Singleton is a designer and illustrator whose bright, vivid illustrations blend pop references, queer culture, and nostalgia with bold visuals and a bright rainbow of colours. In addition to the custom packaging design, we also designed a limited edition merch line featuring tote bags, pins, stickers, and t-shirts. <img width="2769" height="3417" width_o="2769" height_o="3417" data-src="https://freight.cargo.site/t/original/i/b14f1aede0ce84608da19e14a52543115aa6f56db93e939d5383437c244a1af1/TimSingleton.png" data-mid="185124779" border="0" data-scale="78" src="https://freight.cargo.site/w/1000/i/b14f1aede0ce84608da19e14a52543115aa6f56db93e939d5383437c244a1af1/TimSingleton.png" /> “There’s a beautiful tangibility to starting with nothing and ending up with something, and that constant urge to make is motivation for me.” - Tim Singleton <img width="2769" height="3417" width_o="2769" height_o="3417" data-src="https://freight.cargo.site/t/original/i/a073fd44280437bdb9f524670e54bf2ab1ac4feeedc0173a795eef917a56072f/RainbowRailroad.png" data-mid="185158429" border="0" data-scale="84" src="https://freight.cargo.site/w/1000/i/a073fd44280437bdb9f524670e54bf2ab1ac4feeedc0173a795eef917a56072f/RainbowRailroad.png" /> The Cause Rainbow Railroad Rainbow Railroad is an international organization that helps LGBTQI+ people escape violence and persecution to find a path to safety through emergency relocation and other forms of assistance. We're showing our solidarity by joining their 'Solidarity in Pride' campaign to raise $50,000 on Tiltify. Free to Be(in the wild) <img width="1920" height="1000" width_o="1920" height_o="1000" data-src="https://freight.cargo.site/t/original/i/fa5bd0f1e675036e338ee9820e078e6ffb0d6635e749f9e70d6ec4979cd6e1c6/FreeToBe-Portfolio-Images.png" data-mid="189449452" border="0" src="https://freight.cargo.site/w/1000/i/fa5bd0f1e675036e338ee9820e078e6ffb0d6635e749f9e70d6ec4979cd6e1c6/FreeToBe-Portfolio-Images.png" />This campaign launched across all Freehouse Collective locations in Vancouver and Toronto. Components included custom menus, sandwich boards, posters, drag brunch events, and influencer partnerships. <img width="3649" height="2433" width_o="3649" height_o="2433" data-src="https://freight.cargo.site/t/original/i/1d63623dc74ddbf7e54fc3df2159610c92be0e56aa9b9816bc0a5e97a1560e04/FHC-free-to-be-pride-campaign-2023-003.jpg" data-mid="185124968" border="0" src="https://freight.cargo.site/w/1000/i/1d63623dc74ddbf7e54fc3df2159610c92be0e56aa9b9816bc0a5e97a1560e04/FHC-free-to-be-pride-campaign-2023-003.jpg" /> <img width="3271" height="4906" width_o="3271" height_o="4906" data-src="https://freight.cargo.site/t/original/i/5bc68687e06a4c07823cffd5976dca4d3e3896bee723a37f7dc6959135ba1ecb/FHC-free-to-be-pride-campaign-2023-064.jpg" data-mid="185125272" border="0" src="https://freight.cargo.site/w/1000/i/5bc68687e06a4c07823cffd5976dca4d3e3896bee723a37f7dc6959135ba1ecb/FHC-free-to-be-pride-campaign-2023-064.jpg" /> <img width="5472" height="3648" width_o="5472" height_o="3648" data-src="https://freight.cargo.site/t/original/i/8c4c612a4e0f4becf3b35a7ab2ac85c930bf45081c6c11070e2852a8a8774396/FHC-free-to-be-pride-campaign-2023-010.jpg" data-mid="185124966" border="0" src="https://freight.cargo.site/w/1000/i/8c4c612a4e0f4becf3b35a7ab2ac85c930bf45081c6c11070e2852a8a8774396/FHC-free-to-be-pride-campaign-2023-010.jpg" /> <img width="3648" height="5472" width_o="3648" height_o="5472" data-src="https://freight.cargo.site/t/original/i/1824c436759b3aeaf0aa4da1377e2863cb54c90e11a7a7b952db23f8ba658c6f/FHC-free-to-be-pride-campaign-2023-006.jpg" data-mid="185124979" border="0" src="https://freight.cargo.site/w/1000/i/1824c436759b3aeaf0aa4da1377e2863cb54c90e11a7a7b952db23f8ba658c6f/FHC-free-to-be-pride-campaign-2023-006.jpg" /> <img width="3648" height="5472" width_o="3648" height_o="5472" data-src="https://freight.cargo.site/t/original/i/304330118072f5ad673a3086990750caff2700d7ad1cf8d64fc2fb5d75743a45/FHC-free-to-be-pride-campaign-2023-022.jpg" data-mid="185124977" border="0" src="https://freight.cargo.site/w/1000/i/304330118072f5ad673a3086990750caff2700d7ad1cf8d64fc2fb5d75743a45/FHC-free-to-be-pride-campaign-2023-022.jpg" /> <img width="3648" height="5472" width_o="3648" height_o="5472" data-src="https://freight.cargo.site/t/original/i/e66e29864deb17207bc8e5406f14518ab459cfa3a4eb51ba574d476fc23d7536/FHC-free-to-be-pride-campaign-2023-158.jpg" data-mid="185124975" border="0" src="https://freight.cargo.site/w/1000/i/e66e29864deb17207bc8e5406f14518ab459cfa3a4eb51ba574d476fc23d7536/FHC-free-to-be-pride-campaign-2023-158.jpg" /> <img width="3475" height="5213" width_o="3475" height_o="5213" data-src="https://freight.cargo.site/t/original/i/e493816da63fe9f1ee6d0491a0fb228dbdb87aa38fcf194e1db0ff374b77ea49/FHC-free-to-be-pride-campaign-2023-102.jpg" data-mid="185125293" border="0" src="https://freight.cargo.site/w/1000/i/e493816da63fe9f1ee6d0491a0fb228dbdb87aa38fcf194e1db0ff374b77ea49/FHC-free-to-be-pride-campaign-2023-102.jpg" /> <img width="3648" height="5472" width_o="3648" height_o="5472" data-src="https://freight.cargo.site/t/original/i/14f03223aba33d6c6d969911143dc03b209e905bb1e53e090785dcc11cd3da71/FHC-free-to-be-pride-campaign-2023-122.jpg" data-mid="185125290" border="0" src="https://freight.cargo.site/w/1000/i/14f03223aba33d6c6d969911143dc03b209e905bb1e53e090785dcc11cd3da71/FHC-free-to-be-pride-campaign-2023-122.jpg" /> <img width="5472" height="3648" width_o="5472" height_o="3648" data-src="https://freight.cargo.site/t/original/i/ad570e6e84b19dacf0aa20dbe878d2cc906341cb51ae0f771a56a4943c78ff7c/FHC-free-to-be-pride-campaign-2023-012.jpg" data-mid="185125620" border="0" src="https://freight.cargo.site/w/1000/i/ad570e6e84b19dacf0aa20dbe878d2cc906341cb51ae0f771a56a4943c78ff7c/FHC-free-to-be-pride-campaign-2023-012.jpg" /> At its core, the Pride movement is about the right of the LGBTQIA2S+ community to be who they are without fear, judgment, or discrimination.⁠Together, we can strive to build a future where diversity is valued, love is celebrated, and everyone is free to be who they are.⁠ https://fionasamson.com/Dutch-Love Sat, 12 Mar 2022 08:06:14 +0000 Fiona Samson https://fionasamson.com/Dutch-Love <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/bf97f21131277b2692f66d3474aaa498ee584329e4edf39f95dc967fdb722cbd/Flag-GIFHY.gif" data-mid="136602475" border="0" src="https://freight.cargo.site/w/1000/i/bf97f21131277b2692f66d3474aaa498ee584329e4edf39f95dc967fdb722cbd/Flag-GIFHY.gif" /> <img width="488" height="204" width_o="488" height_o="204" data-src="https://freight.cargo.site/t/original/i/64f30e174dd8b248c513f532360f821f5a5f5c4b1c997145ef3bf7cf9769004d/Dutch-Love-Sticker-Banner.png" data-mid="136602875" border="0" src="https://freight.cargo.site/w/488/i/64f30e174dd8b248c513f532360f821f5a5f5c4b1c997145ef3bf7cf9769004d/Dutch-Love-Sticker-Banner.png" /> <img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/6fe63e007c65a1287a9080d421bd7451031c2eae5d6b6d989ab39176f15920de/XO-LockUp-GIPHY.gif" data-mid="136603012" border="0" src="https://freight.cargo.site/w/500/i/6fe63e007c65a1287a9080d421bd7451031c2eae5d6b6d989ab39176f15920de/XO-LockUp-GIPHY.gif" /> <img width="1080" height="715" width_o="1080" height_o="715" data-src="https://freight.cargo.site/t/original/i/2291c3cb5d454dfa8b9ce49ced92480f0f3c7163374ca460ceebc36560560465/InhaleExhale-GIPHY.gif" data-mid="136602493" border="0" src="https://freight.cargo.site/w/1000/i/2291c3cb5d454dfa8b9ce49ced92480f0f3c7163374ca460ceebc36560560465/InhaleExhale-GIPHY.gif" /> <img width="1080" height="562" width_o="1080" height_o="562" data-src="https://freight.cargo.site/t/original/i/13fed1cba647129f38e961701e81be3a3053c0f42bdcd9b451f63313d35269f1/PlantBased-GIPHY.gif" data-mid="136602831" border="0" src="https://freight.cargo.site/w/1000/i/13fed1cba647129f38e961701e81be3a3053c0f42bdcd9b451f63313d35269f1/PlantBased-GIPHY.gif" /> DUTCH LOVE CANNABIS&nbsp;Content Producer + Campaign Manager ADCANN AWARDS NOMINEE National Retail Brand of the Year 2021 As the Content Producer and Campaign Manager for Dutch Love Cannabis, I lead all things digital, creative, and community based. From social media management to website maintenance, maintaining brand partnerships, and strategizing campaigns. <img width="1800" height="1072" width_o="1800" height_o="1072" data-src="https://freight.cargo.site/t/original/i/7b81cb2e0848253820203fc89e76c980a5c3fa6d65fbcd60ca7ce0936ba55574/DutchLove-Website.gif" data-mid="136323774" border="0" src="https://freight.cargo.site/w/1000/i/7b81cb2e0848253820203fc89e76c980a5c3fa6d65fbcd60ca7ce0936ba55574/DutchLove-Website.gif" /> <img width="1080" height="665" width_o="1080" height_o="665" data-src="https://freight.cargo.site/t/original/i/586d2c4861e35404cfefe1ee08107070e536e018a6b5dbb0f5b47ddd2e86a19d/PlantForThat-GIPHY.gif" data-mid="136602997" border="0" src="https://freight.cargo.site/w/1000/i/586d2c4861e35404cfefe1ee08107070e536e018a6b5dbb0f5b47ddd2e86a19d/PlantForThat-GIPHY.gif" /> WEBSITE DESIGNdutch.love/ Built custom landing pages for campaigns + programs and occasionally wrote for the The:Human:Condition. <img width="968" height="1669" width_o="968" height_o="1669" data-src="https://freight.cargo.site/t/original/i/2d1b6cf03c5d46c71e83607a98e524baf42e03fe4345b9864090696b24110202/IG-Grid-2.png" data-mid="136325917" border="0" src="https://freight.cargo.site/w/968/i/2d1b6cf03c5d46c71e83607a98e524baf42e03fe4345b9864090696b24110202/IG-Grid-2.png" /> <img width="968" height="1669" width_o="968" height_o="1669" data-src="https://freight.cargo.site/t/original/i/c5d0a8adbc09afbc6ab834894bb2cd2e0b771427b253ac57607ad41045362169/Reels.png" data-mid="136325920" border="0" src="https://freight.cargo.site/w/968/i/c5d0a8adbc09afbc6ab834894bb2cd2e0b771427b253ac57607ad41045362169/Reels.png" /> <img width="968" height="1669" width_o="968" height_o="1669" data-src="https://freight.cargo.site/t/original/i/3d4cda2265a90a642fbb572295812f50080e830926bcb64665a474012ea07cdc/IG-Profile.png" data-mid="136325538" border="0" src="https://freight.cargo.site/w/968/i/3d4cda2265a90a642fbb572295812f50080e830926bcb64665a474012ea07cdc/IG-Profile.png" /> IG CONTENT CURATION@XODUTCHLOVE Nominated for Best Social Media 2021 &amp; 2022 <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/08589d1ebd6c8b0fec291e2cd8f4510632e8bc4631957a88a1734392c456f354/DutchLoveFM-AlbumCovers-Move.png" data-mid="136683232" border="0" src="https://freight.cargo.site/w/1000/i/08589d1ebd6c8b0fec291e2cd8f4510632e8bc4631957a88a1734392c456f354/DutchLoveFM-AlbumCovers-Move.png" /> <img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/def4474c23fac0810a3e6e30799c34cf8010b10246f4de6a231a7c9f467a3a17/SkratchBastid.png" data-mid="136487547" border="0" src="https://freight.cargo.site/w/1000/i/def4474c23fac0810a3e6e30799c34cf8010b10246f4de6a231a7c9f467a3a17/SkratchBastid.png" /> <img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/056892d133d1a71c93f42a47c598afea8fba6e21404f925c9e8e39e5a4a10a28/WomenInHighDemandAlbum-White.png" data-mid="136683860" border="0" src="https://freight.cargo.site/w/1000/i/056892d133d1a71c93f42a47c598afea8fba6e21404f925c9e8e39e5a4a10a28/WomenInHighDemandAlbum-White.png" /> DUTCH LOVE FM Curated playlists inspired by Dutch Love’s Decision Tree categories, featuring guest DJs and curators. Tune into Dutch Love FM on Spotify. <img width="1350" height="1080" width_o="1350" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4f5c62d37f314e87178dee04643cad9bc158b7e399b0462ceb14d308a458a38e/WorldKindness.png" data-mid="136487836" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/4f5c62d37f314e87178dee04643cad9bc158b7e399b0462ceb14d308a458a38e/WorldKindness.png" /> CAMPAIGN STRATEGY World Kind-Ness DayCampaign collaboration with Explore Your Ness, featuring in-store flowergram takeaways and exclusive tarot readings by acclaimed psychic medium and spiritual advisor, Kristine Fredheim. <img width="1200" height="800" width_o="1200" height_o="800" data-src="https://freight.cargo.site/t/original/i/95631d1feb3525674ee7da50b645dae5c2efc81be358138b91fa1d39fef4dda2/VerseSummerPicnic.png" data-mid="136487729" border="0" src="https://freight.cargo.site/w/1000/i/95631d1feb3525674ee7da50b645dae5c2efc81be358138b91fa1d39fef4dda2/VerseSummerPicnic.png" /> Verse Summer Picnic Campaign collaboration with Verse Cannabis, featuring custom summer picnic recipes using Verse Water Soluable THC Drops. <img width="700" height="768" width_o="700" height_o="768" data-src="https://freight.cargo.site/t/original/i/1750211e31c450a9a0f56d7b0f20fe33507c5fbc226b13e7d5e675548d18dc7f/TrussHolidayDrinks-Newsletter.png" data-mid="136487342" border="0" data-scale="71" src="https://freight.cargo.site/w/700/i/1750211e31c450a9a0f56d7b0f20fe33507c5fbc226b13e7d5e675548d18dc7f/TrussHolidayDrinks-Newsletter.png" /> NYE Little Victories with Evelyn Chick Campaign collaboration with Truss Beverages featuring custom mocktail recipes by award-winning global hospitality talent, Evelyn Chick. PHOTOGRAPHY Lifestyle + Product <img width="1000" height="667" width_o="1000" height_o="667" data-src="https://freight.cargo.site/t/original/i/06bcf58f347921f69113f00b58eecaf6ed1da9caec042ab63ca43b0d06d2a916/Dutch-Love-Cannabis-Robson-Wander-Sign-1.png" data-mid="136328333" border="0" src="https://freight.cargo.site/w/1000/i/06bcf58f347921f69113f00b58eecaf6ed1da9caec042ab63ca43b0d06d2a916/Dutch-Love-Cannabis-Robson-Wander-Sign-1.png" /> <img width="667" height="1000" width_o="667" height_o="1000" data-src="https://freight.cargo.site/t/original/i/f23ac0051bb74e33b02f9d44564f747f83f1d49f8258ede75772b4c5a995fa3b/AutumnSteph.png" data-mid="136327976" border="0" src="https://freight.cargo.site/w/667/i/f23ac0051bb74e33b02f9d44564f747f83f1d49f8258ede75772b4c5a995fa3b/AutumnSteph.png" /> <img width="1000" height="667" width_o="1000" height_o="667" data-src="https://freight.cargo.site/t/original/i/36ecfd42b38c25a8bc69b7da0c04a19abbbed5f3a2de03d5d84af601f310d7e3/Stu.png" data-mid="136328015" border="0" src="https://freight.cargo.site/w/1000/i/36ecfd42b38c25a8bc69b7da0c04a19abbbed5f3a2de03d5d84af601f310d7e3/Stu.png" /> <img width="667" height="1000" width_o="667" height_o="1000" data-src="https://freight.cargo.site/t/original/i/d83fe6008ead3daee322ac50e9bd94f9c5ddac4942264e45a1cf34d8f9a6fcb3/StephSmoke.png" data-mid="136328387" border="0" src="https://freight.cargo.site/w/667/i/d83fe6008ead3daee322ac50e9bd94f9c5ddac4942264e45a1cf34d8f9a6fcb3/StephSmoke.png" /> <img width="667" height="1000" width_o="667" height_o="1000" data-src="https://freight.cargo.site/t/original/i/203359c80d4f21beac316b87334df0855f3f6550fd4d8b56b5030b639fd7375b/Flowers.png" data-mid="136328649" border="0" src="https://freight.cargo.site/w/667/i/203359c80d4f21beac316b87334df0855f3f6550fd4d8b56b5030b639fd7375b/Flowers.png" /> <img width="667" height="1000" width_o="667" height_o="1000" data-src="https://freight.cargo.site/t/original/i/d683a842c0824e2b19a99aa23242d746b0d88eca5243f1b116ce61ec4524d208/DSC07212-Edit.jpg" data-mid="136484237" border="0" src="https://freight.cargo.site/w/667/i/d683a842c0824e2b19a99aa23242d746b0d88eca5243f1b116ce61ec4524d208/DSC07212-Edit.jpg" /> <img width="667" height="1000" width_o="667" height_o="1000" data-src="https://freight.cargo.site/t/original/i/2f5ec9e380cca55feebd35f7b9849772b279e949ef1e16519cf341ece0421359/DSC07229-Edit.jpg" data-mid="136484239" border="0" src="https://freight.cargo.site/w/667/i/2f5ec9e380cca55feebd35f7b9849772b279e949ef1e16519cf341ece0421359/DSC07229-Edit.jpg" /> <img width="667" height="1000" width_o="667" height_o="1000" data-src="https://freight.cargo.site/t/original/i/b0a8475ee09d09a8ed0683762b46748008724c753866999b52ebe9438a61cd4d/DSC07245-Edit-1.jpg" data-mid="136484240" border="0" src="https://freight.cargo.site/w/667/i/b0a8475ee09d09a8ed0683762b46748008724c753866999b52ebe9438a61cd4d/DSC07245-Edit-1.jpg" /> <img width="1500" height="1000" width_o="1500" height_o="1000" data-src="https://freight.cargo.site/t/original/i/9ad96be3f7f0987654a96e59d85bc74e441995ed8433d3cb21063cae95713052/Steph1.png" data-mid="136327752" border="0" src="https://freight.cargo.site/w/1000/i/9ad96be3f7f0987654a96e59d85bc74e441995ed8433d3cb21063cae95713052/Steph1.png" /> https://fionasamson.com/420-Field-Trip Mon, 14 Mar 2022 08:02:57 +0000 Fiona Samson https://fionasamson.com/420-Field-Trip <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ced1dd378c796198c2e635bbbcc70993de6a9763e18708352165994671184da1/HaveAGoodTrip.png" data-mid="136488195" border="0" data-scale="50" src="https://freight.cargo.site/w/1000/i/ced1dd378c796198c2e635bbbcc70993de6a9763e18708352165994671184da1/HaveAGoodTrip.png" /> 420 Field TripCampaign Strategy Recognized as one of the Best 420 Marketing Campaigns of 2021 and nominated for Best Marketing Campaign of 2021, 420 Field Trip was a digital + in-store campaign that celebrated the origin of “4:20”. <img width="4983" height="1489" width_o="4983" height_o="1489" data-src="https://freight.cargo.site/t/original/i/9f296013ec3d3e2f249d31d90f83de4efa16689906072d7f38c2319109c6964d/FieldTrip-Mascots.png" data-mid="136229699" border="0" src="https://freight.cargo.site/w/1000/i/9f296013ec3d3e2f249d31d90f83de4efa16689906072d7f38c2319109c6964d/FieldTrip-Mascots.png" /> Campaign Strategy: Fiona SamsonGraphic Design + Illustrations: &nbsp;Blair Massey Inspired by classic stoner films, this campaign included an online scavenger hunt, a guide to classic 420 movies + strain pairings, an exclusive interview with Georgia Love (former Head of Photography at Herb), playlist curation by world renowned DJ Skratch Bastid, and an IG Live grow tour with the master growers of BZAM Cannabis. <img width="1200" height="628" width_o="1200" height_o="628" data-src="https://freight.cargo.site/t/original/i/70e2f6f51142ddc7d42e4e0be43d3a66b39d77d0b1aaf38792005e193b3f1375/AVClubBanner.png" data-mid="136488426" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/70e2f6f51142ddc7d42e4e0be43d3a66b39d77d0b1aaf38792005e193b3f1375/AVClubBanner.png" />Movies + Strain PairingsWe compiled a throwback 420 movie list, paired perfectly with our top pick strains. ⁠⁠ <img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/265ceca16795ca96d5b1859cf18959acf842f4a91a12c25637a8c029694c918e/420-Feild-Trip-AVCLUB-CC_POST-2-copy-4.png" data-mid="136488405" border="0" src="https://freight.cargo.site/w/1000/i/265ceca16795ca96d5b1859cf18959acf842f4a91a12c25637a8c029694c918e/420-Feild-Trip-AVCLUB-CC_POST-2-copy-4.png" /> <img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/28f716dda3f61469de29336503592607df617c0b3383d4bfc93d8f29e4bdacad/420-Feild-Trip-AVCLUB-CC_POST-2-copy-3.png" data-mid="136488404" border="0" src="https://freight.cargo.site/w/1000/i/28f716dda3f61469de29336503592607df617c0b3383d4bfc93d8f29e4bdacad/420-Feild-Trip-AVCLUB-CC_POST-2-copy-3.png" /> <img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/45d0f617531b246537cc31cabc84b24aa8350788bc4e0a80e82aa9414a7e3708/420-Feild-Trip-AVCLUB-CC_POST-2-copy-2.png" data-mid="136488403" border="0" src="https://freight.cargo.site/w/1000/i/45d0f617531b246537cc31cabc84b24aa8350788bc4e0a80e82aa9414a7e3708/420-Feild-Trip-AVCLUB-CC_POST-2-copy-2.png" /> <img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/4647ce23726a6c58bae2405dc4d168ee701557fc65dba54845093db54c75abac/420-Feild-Trip-AVCLUB-CC-06.png" data-mid="136488433" border="0" src="https://freight.cargo.site/w/1000/i/4647ce23726a6c58bae2405dc4d168ee701557fc65dba54845093db54c75abac/420-Feild-Trip-AVCLUB-CC-06.png" /> <img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/ec3264a185dbfd5355a38c93e8713f54c8d302d47dec8b28eb0a513f932ce0af/420-Feild-Trip-AVCLUB-CC_POST-3-copy.png" data-mid="136488431" border="0" src="https://freight.cargo.site/w/1000/i/ec3264a185dbfd5355a38c93e8713f54c8d302d47dec8b28eb0a513f932ce0af/420-Feild-Trip-AVCLUB-CC_POST-3-copy.png" /> <img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/a2e3f523dcd29e4ed5fd4a9ac6e3f66ed439b880d474338f3ec82b1cc090bfe8/420-Feild-Trip-AVCLUB-CC_POST-3.png" data-mid="136488432" border="0" src="https://freight.cargo.site/w/1000/i/a2e3f523dcd29e4ed5fd4a9ac6e3f66ed439b880d474338f3ec82b1cc090bfe8/420-Feild-Trip-AVCLUB-CC_POST-3.png" /> Skratch Bastid x Dutch Love FM420 Field Trip Playlist on Spotify Recognized for his worldwide block parties and versatility in different styles of hip hop, funk, disco, and rock, @skratchbastid took over the soundwaves of Dutch Love FM to give us an exclusive peek at his 420 collection. <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8976411f033a5ffb7022e2b57fb9d8f66be73dea3b03e278ae8dd5b6cda0592b/Band.png" data-mid="136488484" border="0" src="https://freight.cargo.site/w/1000/i/8976411f033a5ffb7022e2b57fb9d8f66be73dea3b03e278ae8dd5b6cda0592b/Band.png" /> <img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/2882f62c3415d51d378bd3cc2b3f528f5536b38ae3c008c2537ecd751b8555ad/SkratchBastid-420.png" data-mid="136488709" border="0" src="https://freight.cargo.site/w/1000/i/2882f62c3415d51d378bd3cc2b3f528f5536b38ae3c008c2537ecd751b8555ad/SkratchBastid-420.png" /> <img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/aebc1da90b64cf5f253b0f577b5ca42d78698489e3d8da2f4992ba0543b5a111/SkratchBastid.png" data-mid="136488326" border="0" src="https://freight.cargo.site/w/1000/i/aebc1da90b64cf5f253b0f577b5ca42d78698489e3d8da2f4992ba0543b5a111/SkratchBastid.png" /> Women in High DemandSkilled in Editorial + Lifestyle Portraiture with a style that feels like a psychedelic dream, Vancouver based photographer + creative director, Georgia Love has raised the bar high for fashion and cannabis content. <img width="828" height="628" width_o="828" height_o="628" data-src="https://freight.cargo.site/t/original/i/6b2af5c39d7055815c4d4d182b87dced704db582e8d717d1df09a33d8a51e590/Georgia-Love-Banner.jpg" data-mid="136489449" border="0" src="https://freight.cargo.site/w/828/i/6b2af5c39d7055815c4d4d182b87dced704db582e8d717d1df09a33d8a51e590/Georgia-Love-Banner.jpg" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5633777e09993766e8e1dc037a228f8fa9a9377e7c7c6499f27b2c22593b1ff7/GeorgiaLove-420.png" data-mid="136488983" border="0" src="https://freight.cargo.site/w/1000/i/5633777e09993766e8e1dc037a228f8fa9a9377e7c7c6499f27b2c22593b1ff7/GeorgiaLove-420.png" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2a76229cdbc8687d5181e7d27d8cba967eef8a6145675eca8d082dac1004d612/GeorgiaLove-Features.png" data-mid="136488981" border="0" src="https://freight.cargo.site/w/1000/i/2a76229cdbc8687d5181e7d27d8cba967eef8a6145675eca8d082dac1004d612/GeorgiaLove-Features.png" /> "A good photograph will provoke an emotional reaction - whether it's good or bad it doesn't matter." https://fionasamson.com/Dicky-s-Dumps-LNY Mon, 14 Mar 2022 07:54:03 +0000 Fiona Samson https://fionasamson.com/Dicky-s-Dumps-LNY <img width="600" height="200" width_o="600" height_o="200" data-src="https://freight.cargo.site/t/original/i/0cf9450b49ae1560004285a43d82fccd36617935a562c37da14c4b3c85842dd3/Copy-of-Untitled-2.png" data-mid="136229366" border="0" data-scale="67" src="https://freight.cargo.site/w/600/i/0cf9450b49ae1560004285a43d82fccd36617935a562c37da14c4b3c85842dd3/Copy-of-Untitled-2.png" /> <img width="1201" height="628" width_o="1201" height_o="628" data-src="https://freight.cargo.site/t/original/i/7f772894a6106e273aa9ddfb96820c59574bee46575c8f1080a2b492b9ae2308/DickysDumps-Hompage_Blog.png" data-mid="136229361" border="0" src="https://freight.cargo.site/w/1000/i/7f772894a6106e273aa9ddfb96820c59574bee46575c8f1080a2b492b9ae2308/DickysDumps-Hompage_Blog.png" /> Lunar New Year with Dicky’s DumpsCampaign Strategy Creative Direction: Fred Fung Campaign Strategy: Fiona Samson Graphic Design: Ronnie Mejia Photography: Andrew Milligan To ring in the Year of the Ox, Dutch Love partnered with beloved local dumpling makers, Dicky’s Dumps, to create a classic infused LNY dish. Content included a BTS photoshoot and interview with co-owner Dickson Li, a custom infused Chili Oil recipe made with Redecan Reign Drops, LNY themed giveaways, and an exclusive menu feature at Sing Sing in Vancouver. <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/3154f654e3ee93a5b5f098ad88913e775f2329cd5b2ef763798e3a5566ce3e9c/DickysBag1.jpg" data-mid="136229367" border="0" src="https://freight.cargo.site/w/1000/i/3154f654e3ee93a5b5f098ad88913e775f2329cd5b2ef763798e3a5566ce3e9c/DickysBag1.jpg" /> <img width="3601" height="5401" width_o="3601" height_o="5401" data-src="https://freight.cargo.site/t/original/i/de19465205d60df87f15be2e63ea0160c9d1c572d45a7250aab07de46df22f7e/DickysShoot-39-of-40-1.jpg" data-mid="136483389" border="0" src="https://freight.cargo.site/w/1000/i/de19465205d60df87f15be2e63ea0160c9d1c572d45a7250aab07de46df22f7e/DickysShoot-39-of-40-1.jpg" /> <img width="4929" height="3286" width_o="4929" height_o="3286" data-src="https://freight.cargo.site/t/original/i/4bca01b924c5f11821cc38e046e6ad76c68700a4af2983eae19574cb311985f9/DickysShoot-23-of-40-1.jpg" data-mid="136483366" border="0" src="https://freight.cargo.site/w/1000/i/4bca01b924c5f11821cc38e046e6ad76c68700a4af2983eae19574cb311985f9/DickysShoot-23-of-40-1.jpg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/16360ee0255599c2af3faac525a714b7697344fa74b10314012efb93fe7734c3/DickysShoot-31-of-40.jpg" data-mid="136483375" border="0" src="https://freight.cargo.site/w/1000/i/16360ee0255599c2af3faac525a714b7697344fa74b10314012efb93fe7734c3/DickysShoot-31-of-40.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/1188c18cf674765e66a5b4d6176f378e714553682c7f2a930c1bef3fe00e5f28/DickysShoot-24-of-40.jpg" data-mid="136483373" border="0" src="https://freight.cargo.site/w/1000/i/1188c18cf674765e66a5b4d6176f378e714553682c7f2a930c1bef3fe00e5f28/DickysShoot-24-of-40.jpg" /> <img width="4000" height="6000" width_o="4000" height_o="6000" data-src="https://freight.cargo.site/t/original/i/c7a54b85ac2eda7a16b32a2d5aee0f11981e80d29894946d1dfa4f2c46b38fc8/DickysShoot-2-of-40-4.jpg" data-mid="136229365" border="0" src="https://freight.cargo.site/w/1000/i/c7a54b85ac2eda7a16b32a2d5aee0f11981e80d29894946d1dfa4f2c46b38fc8/DickysShoot-2-of-40-4.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/1589ab832b065d430bbd5f60d965ed4dd86f54a3cb744329bef014c58361570e/LunarNewYearGiveaway-IG_PST-01.png" data-mid="136229369" border="0" src="https://freight.cargo.site/w/1000/i/1589ab832b065d430bbd5f60d965ed4dd86f54a3cb744329bef014c58361570e/LunarNewYearGiveaway-IG_PST-01.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/73b3a59b208340d98e500ba97725927e34a70b53b9610bf30cd0f863a376aed4/LunarNewYearGiveaway-IG_PST-02.png" data-mid="136229370" border="0" src="https://freight.cargo.site/w/1000/i/73b3a59b208340d98e500ba97725927e34a70b53b9610bf30cd0f863a376aed4/LunarNewYearGiveaway-IG_PST-02.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/cfce566cf6b99e8304a1147606c526827e2525dd9f27b0848bf56550312ffacf/RedecanReignDrops-IG_PST-01-1.png" data-mid="136229371" border="0" src="https://freight.cargo.site/w/1000/i/cfce566cf6b99e8304a1147606c526827e2525dd9f27b0848bf56550312ffacf/RedecanReignDrops-IG_PST-01-1.png" />